 |
G&S Business Communications has relocated its New York headquarters to 111 West 33rd Street, near the new Hudson Yards complex. The move follows the agency’s August 2018 acquisition of CooperKatz & Company, which doubled its New York staff and broadened its roster of accounts and portfolio of services. The agency says its new headquarters are set up to facilitate collaborations among cross-functional teams of employees, who serve in corporate roles, manage national accounts, and consult on creative, digital, social, experiential marketing, and insights services.
 |
Antenna has rebranded and consolidated its parent company's subsidiaries – including Beckerman, Eco Branding and Chicago Digital – under the Antenna brand. The combined agency will provide integrated communications and marketing campaigns for companies in the cleantech, real estate, healthcare, mobility and B2B technology industries. A new logo, name, brand identity and website have been unveiled to highlight Antenna’s expanded offerings, which include public relations and communications, social media, digital marketing, influencer partnerships, website development, video development and creative services. The firm encompasses a team of over 80 professionals across offices in New York City, San Francisco, Chicago and New Jersey.
 Julian Rea |
CitySavvy pro-Julian Rea has launched Liminal, which is focused on providing strategic communications support to financial services brands. Rea has acquired CitySavvy’s UK business, and the firm’s London team will remain in place at the new consultancy. The agency says it will work across traditional media and digital communications channels, as well as delivering training and content creation services for clients. “We’re not looking to reinvent the wheel, but we do want to really double down on the things we know are important to clients and contribute most to their success: quality of strategic thought, deep sector knowledge, proactive execution and a commitment to building long-term, trusted partnership,” Rea said.
DJE Holdings, parent of Edelman and Zeno, launches RUTH as an independent shop named after Ruth Edelman, mental health advocate, wife and longtime business partner of Dan Edelman.
New York City PR firms make up the largest slice of O'Dwyer's 147 firm overall ranking with 33 of 40 in the New York/New Jersey area either calling Manhattan their home or having a presence there.
Subject Matter+Kivvit, which joined forces in May, has rebranded as Avoq, an integrated shop with more than 200 professionals in Washington, New York, Asbury Park (NJ), Miami and Chicago.
While PR pros stationed at in-house comms. teams and those working for agencies share many of the same objectives, they also have markedly different top priorities, according to a recent report.
Edelman is cutting 240 employees or about four percent of its workforce to cope with the cooling down of the PR sector, according to a memo from CEO Richard Edelman.
Have a comment? Send it to 
No comments have been submitted for this story yet.