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AMP3 PR is working with the Governors Ball Music Festival, a three-day festival that runs from May 31 to June 2, and the Elepop Pop-Up, an experiential art installation about elephant conservation, which will be open from April 27 to July 27. AMP3 will promote the food & beverage program for Gov Ball NYC, which includes both established NYC food vendors and one-time-only collaborations. The agency will announce the lineup, host an exclusive media and influencer preview event, and court press and influencers both before and during the event. AMP3’s efforts for Elepop include a private pre-opening preview for press and influencers only.
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Parasol has been named global agency of record for Baha Mar Residences in Nassau, The Bahamas. Parasol will employ media relations, marketing partnerships and strategic alliances to promote the residences available at both SLS Baha Mar and Rosewood Baha Mar. Residential ownership at the properties includes such benefits as complimentary rounds at the Jack Nicklaus Signature Royal Blue course as well as access to the 213-foot superyacht Eternity I and Long Cay, Baha Mar’s private island. Owners are also eligible to apply for residency in the Commonwealth of The Bahamas. Parasol’s roster of clients in the luxury lifestyle and hospitality industry also includes Baglioni Hotels; Fairmont Miramar Hotel & Bungalows; Monterey County Convention & Visitors Bureau and One&Only Resorts.
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5W Public Relations has been named PR agency of record for Eone, a manufacturer of watches that can be used by both blind and sighted people. Founded by MIT graduate Hyungsoo Kim, the company makes what it calls the Bradley timepiece, named after former naval officer Bradley Snyder, who became blind while defusing bombs in Afghanistan. The watch’s design incorporates raised hour markers and two ball bearings that allow wearers to either see or feel both the hour and minute. 5W will develop and implement strategic media relationships to tell the watch’s story to consumers. The account will be handled by the agency’s consumer luxury practice.
Velocitas, a Miami-based agency, picks up US AOR duties for Flam, a deep-tech startup pioneering AI-native content... Broadhead drives PR for Stoughton Trailers, No. 5 manufacturer of semi-truck trailers in North America... Laura Davidson Public Relations, wins PR work from Anthology of Athens, an 18-room boutique hotel in Greece.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
Rubenstein Public Relations is renamed agency of record for Pactum, a leader in procurement innovation and agentic AI... SolComms signs on to represent Allison and Stephen Ellsworth, co-founders of poppi, a prebiotic soda brand... Trevelino/Keller signs on to provide a comprehensive communications strategy for CartiNova, an advanced regenerative medicine platform.
