 Kenny Mitchell |
Snap has hired Kenny Mitchell as its first chief marketing officer. Mitchell comes to Snap from McDonald’s, where he was vice president of marketing—brand content and engagement. He previously served as head of consumer engagement at Gatorade and managing director, brand and consumer marketing at NASCAR. Snap has already partnered with Mitchell, featuring him in its 2017 IPO roadshow video, which featured three marketers giving their views of Snapchat as an ad platform. In his new post, which starts in June, Mitchell will lead all consumer and product marketing programs for the company. Snap CEO Evan Spiegel called Mitchell “a natural fit to join our team and lead marketing as we continue driving the positive momentum we have in the business.”
 Jenny Wang |
Kglobal has hired Jenny Wang as account director. Wang joins kglobal from Raffetto Herman Strategic Communications, where she most recently served as account supervisor, planning and executing campaigns that included online and traditional media, executive positioning, reputation management and thought leadership. She previously worked for Ketchum’s social marketing practice. Wang will work to assist kglobal’s crisis communications practice and help manage its growing roster of energy-related clients.
 Bryna Winer |
Miami-based ANDER & Co has promoted Bryna Winer to senior vice president. Winer has been a vice president at the agency since 2016. In addition to having served as a vice president at Thorp & Company, Winer has been a PR consultant for such companies as legal firm Greenberg Traurig and U.S. Trust/Bank of America. In her new role, she will lead the internal day-to-day management of ANDER & Co’s team, overseeing client services, media relations efforts, crisis management, and integrated marketing initiatives. She will also support the continued growth of the agency by collaborating with firm principals on new business outreach and development. ANDER & Co focuses on serving clients in the real estate, hospitality and professional services sectors.
Breakwater Strategy, a strategic insights and communications consultancy, brings on former CNN justice correspondent Jessica Schneider as a VP... Stratacomm, a DC-based firm, names Darren Scher chief operating and integration officer. Scher comes to the agency from Adfero, where he was most recently managing director... Dreamday hires Veronica Gauthier as SVP of growth... TextNow appoints Bonnie Herche as VP of marketing. Herche joins the company from Crain Communications
DCI Group has hired Will Stevens, who has more than 20 years of
Imre names Fred Hickman EVP, group account lead. Hickman joins Imre from Klick, an agency that works with life sciences companies... Residence, a global network of creative companies, brings on Julian McBride as head of communications, a newly created role... Sherlock Communications, which has offices in Bogotå, Buenos Aires, Mexico City, Rio de Janeiro, Sao Paulo and Santiago, appoints Bianca Boucault, Maria Amelia Costa and Patricia Zylberman as managing directors.
Nick Mammano, who was president/CEO of the New Jersey Sports and Exposition Authority, has rejoined Mercury Public Affairs as a managing director in its Saddle Brook office.
Seven Letter hires Allie Raffa, who was most recently White House correspondent for NBC News, as a senior director... Points of Light, an organization founded by President George H.W. Bush that is dedicated to volunteer service, names Jeff Zanelli as CMO... Frontieras North America, an energy and environmental technology company, appoints Nora Shepard as VP of communications.
