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Current Global and FCB Chicago are working together on a nonprofit campaign for the Illinois Council Against Handgun Violence. Ahead of National Gun Violence Awareness Day on June 7, ICHV has created The Gun Violence History Book. Over 19 chapters and 853 pages, the book details 228 years of gun violence history in America and offers ways to stop it. ICHV is calling it “A book that stopped a bullet,” illustrating that concept with a bullet hole that pierces its cover, and then stops inside. The book is traveling to cities such as Dallas and Memphis, where iconic moments of gun violence have taken place. By visiting www.stopgunviolencehistory.com, teachers can request a copy of the book to teach a history class at their school. The site also offers links where people can directly email their Senator demanding support for universal background checks. Interpublic owns Current Global and FCB.
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SourceCode Communications has been named agency of record for Cloudreach and MyWallSt. For Cloudreach, a global cloud solutions provider which partners with Amazon Web Services, Microsoft Azure and Google Cloud Platform, SourceCode has been tasked with increasing brand value and establishing the company as a marquee partner for enterprise businesses in the U.S. Scope of work will consist of thought leadership and executive positioning, as well as media and analyst relations. MyWallSt brought on SourceCode to help with its rebrand and raise awareness in the U.S. for its investing apps through thought leadership and executive positioning, media and influencer relations, and events.
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Gale Branding has been selected by All Day Alba to launch their new women’s activewear collection in the U.S. Gale will work with the company on a range of activations, including interactive self-defense workshops featuring Alba apparel. The company is also seeking partnerships with like-minded brands and influencers who share “a passion for empowering women worldwide.” All Day Alba produces a line of apparel that the company says can function as both fashionable casual apparel and athletic wear.
4media group completes its acquisition of Family Features Editorial Syndicate... Illumination PR, which represents lifestyle brands, influencers and celebrities, launches DR Media Group... EAG Advertising and Marketing acquires pay-for-performance firm INK inc. Public Relations. 
LLYC launches Signs of Pride, a campaign that revives the original protest banners of the first Pride marches... The Abu Dhabi Chamber of Commerce and Industry forms the Public Relations and Digital Marketing Working Group... Circle of One Marketing, a Miami-based, minority-owned marketing agency, is named official agency of record for Big Brothers Big Sisters of Miami. 
Vogel Group, a DC-headquartered government affairs and consulting firm, forms a strategic partnership with Montreal-based public affairs firm Boléro Stratégies... Matter Communications launches project-based offerings for B2C companies looking to increase brand awareness and visibility... Tucker/Hall, a Tampa-based PR and public affairs firm, opens a new office in Orlando. 
Why investing in public relations is ultimately about building bridges in a connected world.
Edelman is laying off 330 people (5.3 percent of its workforce) to cope with an anticipated eight percent shortfall in 2024 US revenues, and client demand for one-stop shopping for speciality services.
