 Barbara Box |
Barbara Box, 15-year Weber Shandwick veteran and North American healthcare lead, has shifted to Evoke PR & Influence as executive VP-strategy & business development.
She will oversee Evoke’s New York office and report to Maryellen Royle, president of the Huntsworth health unit.
Royle said Box’s “integrated healthcare marketing and communications experience, coupled with her enthusiasm for collaboration and staff development, makes her the perfect match for this growth stage of our team.”
Prior to Weber Shandwick, Box was executive VP & worldwide healthcare director at Golin.
Evoke has repped Lilly, Celgene, Bristol-Myers Squibb, Amgen and Merck.
Lo Isidro, senior director at Real Chemistry with more than a decade of strategic communications and PA experience, has joined Narrative Strategies.
Nelson Fernandez, former North American chair of APCO Worldwide and managing director of Burson-Marsteller, has joined Volunteers in Medicine Berkshires as director of communications and PA.
Lilit Bargar, who was most recently an EVP in the healthcare practice at Weber Shandwick, comes on board at GCI Health as EVP, corporate practice lead.
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