 Barbara Box |
Barbara Box, 15-year Weber Shandwick veteran and North American healthcare lead, has shifted to Evoke PR & Influence as executive VP-strategy & business development.
She will oversee Evoke’s New York office and report to Maryellen Royle, president of the Huntsworth health unit.
Royle said Box’s “integrated healthcare marketing and communications experience, coupled with her enthusiasm for collaboration and staff development, makes her the perfect match for this growth stage of our team.”
Prior to Weber Shandwick, Box was executive VP & worldwide healthcare director at Golin.
Evoke has repped Lilly, Celgene, Bristol-Myers Squibb, Amgen and Merck.
Charlie Chapman, a policy advisor to Health & Human Services Secretary Robert Kennedy Jr., has joined BGR’s health & life sciences practice.
The future of DTC should foster understanding and trust, as well as improving clinical conversations.
Healing the Sick Care System: Why People Matter, a new book from FINN Partners chair global health and purpose Gil Bashe, says that the current healthcare system is not broken because it lacks innovation, talent or investment, but because it has lost sight of the people it exists to serve.
