![]() |
Sard Verbinnen & Co. is handling US media duties for Fiat Chrysler Automobiles’ 50/50 merger offer to France’s Groupe Renault to create the world’s No. 3 automotive company, ahead of General Motors.
The combined entity would produce 8.7M vehicles annually and would be a leader in EV technologies, premium brands, SUVs, pickup trucks and light commercial vehicles, according to FCA.
FCA has a strong position in the high-margin end of the North American market and is a leader in Latin America, while Groupe Renault has a robust presence across Europe, Russia, Africa and the Middle East.
No plant shutdowns are envisioned.
Renault is carefully reviewing FCA’s “friendly proposal” and studying “with interest the opportunity of such a business combination.”
Sard Verbinnen’s Robert Rendine and Kelsey Markovich are working the FCA deal here.
Gelso Consulting (UK), Image 7 (France), Community Strategic Communications Advisers (Italy) and Ashton Consulting (Japan) are also handling the FCA proposal.


Joele Frank represents Confluent Inc. as the Mountain View, CA-based data streaming platform company agrees to be acquired by IBM in a deal with an enterprise value of $11B.
Tom Johnson, who has headed H/Advisors Abernathy since 2016, will join FGS Global as global head of private capital & financial services, effective Dec. 16.
Brunswick Group handles Paramount’s $30 cash per-share offer for all of Warner Bros Discovery, topping Netflix $27.50 cash/stock transaction.
ICR Inc. handles communications for Enhanced Ltd, which plans to run Olympic-type competitions with athletes using performance-enhancing drugs, as it goes public in a SPAC deal valued at $1.2B via a merger with A Paradise Acquisition Corp. of Hong Kong.
C Street Advisory Group handles strategic communications duties for American Signature Inc. as the Columbus-based home furnishings retailer declares Chapter 11.



