BerlinRosen has been selected by Singapore Airlines as its public relations agency for North America. BerlinRosen will work to amplify the brand’s standing as a leader in luxury travel. In addition to assisting with the launch of the company’s non-stop service between Seattle and Singapore this September, the agency team will support communications for inflight products, services, amenities, retail offerings and partnerships in all gateway markets including New York, Newark, Los Angeles, San Francisco and Houston. BerlinRosen also has agency-of-record relationships with lifestyle and hospitality clients, including the TWA Hotel, Brookfield Place, the Waldorf Astoria New York and the Wythe Hotel.
Brandware is working on the U.S. launch of Kami Home, a residential and small business security system. The brand is owned by YI Technology, Inc., an international provider of imaging technologies, products, services and platforms. Brandware’s Atlanta team will collaborate with YI Technology’s offices in China and San Francisco on brand and media strategy, including product demos and media collateral. Kami Home’s products, which the company says can be installed in under five minutes, feature such technology as motion tracking and 360-degree panning.
Paradise Advertising & Marketing has been named agency of record for St. Petersburg, FL-based Kahwa Coffee Roasting Company. Paradise will provide strategic planning, brand development, creative services, public relations, advertising media and data analytics for the brand. Founded in 2006, Kahwa has 14 branded cafes and kiosks in the Tampa Bay area and its coffee is served in more than 800 establishments throughout the U.S., It can also be purchased in select Publix, Lucky’s, Whole Foods grocery stores. Kahwa Coffee is the fourth new client for Paradise so far in 2019.
Richmond, VA-based ndp is collaborating with The Virginia State Police on creative campaigns to increase awareness about the Help Eliminate Auto Theft program, which is targeted at reducing the number of auto thefts and related financial losses in the state, and the Insurance Fraud Program to combat the growing crime of insurance fraud. “The messaging will be directed to both the potential victims of auto theft and insurance fraud, as well as to the criminals who need to understand the consequences of their unlawful behaviors,” said First Sergeant Thomas J. Molnar, who coordinates HEAT and IFP for the Virginia State Police. ndp also partners with such clients as the Virginia Lottery, University Health System of San Antonio, Universal Fibers and The Jefferson Hotel.