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IMAGINE PR has been named North American PR agency for Mandapa, a Ritz-Carlton Reserve in Ubud, Bali. The agency will be handling general media relations services for the property, including media outreach, press releases and desk sides. Mandapa opened in September 2015 as the third resort in the Ritz-Carlton Reserve collection. It offers individually tailored spiritual, wellness and health programs as well as activities to suit travelers of all ages. The property has 35 suites, 25 private pool villas, a fitness center and a restorative spa offering a wide variety of treatments.
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MullenLowe PR has been named PR agency of record for athletic footwear and apparel manufacturer New Balance. The agency will support New Balance across such product categories as running, basketball, baseball, tennis and lifestyle. Planned initiatives include new product introductions, sponsored athlete programs and special event activations. The relationship builds upon New Balance’s work with MullenLowe Mediahub, a sibling agency that has been responsible for media planning and buying for the company since 2018. “The agency’s global sensitivities and creative approach have motivated the selection,” said New Balance head of global communications Romina Bongiovanni. MullenLowe's client roster also includes JetBlue, Feld Entertainment and Tropicana.
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PHG Consulting has added the Ministry of Tourism of Jalisco to its roster of international destination clients. PHG has also expanded its representation services for the Guadalajara Convention and Visitors Bureau, a client since 2015. Guadalajara is the capital of Jalisco, a state on Mexico’s Pacific coast. PHG Consulting team members who are based in the U.S. and Mexico City will assess hotels, venues and tourism service providers in Guadalajara to determine their ability to adequately serve their target markets. Based upon this evaluation, PHG Consulting will develop and execute a plan to generate leads and sales from high-profile meeting planners and international congress planners.
Violet PR picks up the Birmingham Business Alliance, the Alabama metro's lead economic development organization and chamber of commerce... Glodow Nead Communications comes on board as US agency of record for Wines of Georgia... Moroch gets AOL status for record for Leslie’s, Inc., a direct-to-consumer brand that markets pool and spa care products. 
Velocitas, a Miami-based agency, picks up US AOR duties for Flam, a deep-tech startup pioneering AI-native content... Broadhead drives PR for Stoughton Trailers, No. 5 manufacturer of semi-truck trailers in North America... Laura Davidson Public Relations, wins PR work from Anthology of Athens, an 18-room boutique hotel in Greece.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
