 |
Allison+Partners has launched Headstand, an integrated communications consultancy. The new consultancy is positioned to handle Allison+Partners’ conflict accounts as well as its own book of business. It offers a range of integrated marketing services that includes creative campaign development and execution, brand identity and messaging development, content development, influencer relations, media relations, social engagement and digital programs. Headstand will be led by 12-year Allison+Partners veteran Zach Colvin, who assumes the role of president and will oversee the firm’s business development and organic growth efforts. Stacey Johnes will serve as general manager. Prior to Headstand, Johnes was senior vice president, client service at Allison+Partners, working with consumer brands across multiple industries and operating in stealth mode for the past six months. Headstand is already working with such clients as SAP North America, NerdWallet, SideChef, Trov and Xiaomi.
 |
| Mercedes Córdova |
Worldcom has brought on Quito, Ecuador-based MC Comunicaciones as its newest partner. Founded in 2009 by former television news reporter and producer Mercedes Córdova, MC Comunicaciones has directed communications for such clients as Nestlé, Hyundai, Reebok, UNICEF, Volvo, and Hilton Colon Quito. “Worldcom provides us the opportunity to expand our agency’s horizons beyond Ecuadorian territory while facilitating the exchange of knowledge between diverse agencies,” said Córdova.
 |
| Amanda Foley |
At the Public Relations Boutiques International 12th Annual General Meeting and Conference, the organization’s officers for 2019-2020 were confirmed. Amanda Foley of Kiterocket is president; Lynnette Werning of Blue Water Communications is vice president; Cheryl Bame of Bame Public Relations is secretary; Paul Furiga of WordWrite is treasurer and Julia Labaton of RED PR is member at large. Lee Weinstein, Weinstein PR, was elected to serve as ex officio. The event gathered some 25 member agency owners from North America, Europe, Asia Pacific, South America and Australia for a week of strategic planning, networking, best practice sharing and guest speakers who addressed issues impacting the communications industry.
4media group completes its acquisition of Family Features Editorial Syndicate... Illumination PR, which represents lifestyle brands, influencers and celebrities, launches DR Media Group... EAG Advertising and Marketing acquires pay-for-performance firm INK inc. Public Relations. 
LLYC launches Signs of Pride, a campaign that revives the original protest banners of the first Pride marches... The Abu Dhabi Chamber of Commerce and Industry forms the Public Relations and Digital Marketing Working Group... Circle of One Marketing, a Miami-based, minority-owned marketing agency, is named official agency of record for Big Brothers Big Sisters of Miami. 
Vogel Group, a DC-headquartered government affairs and consulting firm, forms a strategic partnership with Montreal-based public affairs firm Boléro Stratégies... Matter Communications launches project-based offerings for B2C companies looking to increase brand awareness and visibility... Tucker/Hall, a Tampa-based PR and public affairs firm, opens a new office in Orlando. 
Why investing in public relations is ultimately about building bridges in a connected world.
Edelman is laying off 330 people (5.3 percent of its workforce) to cope with an anticipated eight percent shortfall in 2024 US revenues, and client demand for one-stop shopping for speciality services.
