Bianchi Public Relations has been named PR agency of record for the Americas by MTU America Inc., the North American regional headquarters of Rolls-Royce Power Systems. Bianchi PR is tasked with helping the company to share its story and elevate its brand and product awareness through public relations, media relations, technical writing, social media and trade show support. This work will cut across the sectors that MTU America serves, including marine, mining, construction, oil and gas, rail, agriculture and forestry, defense and power generation. MTU manufactures, sells and services diesel engines, power generation systems, microgrid systems, and hybrid energy and propulsion products throughout the United States, Canada, Mexico, Latin America and the Caribbean.
Manifest New York has been selected to lead nationwide PR efforts for kombucha company JuneShine. Manifest will be responsible for executing a series of local creative launches and press stories to communicate JuneShine’s unique stance, as well as recruiting what the company calls “an army of kombucha drinkers” who share the brand’s commitment to the planet. JuneShine produces a range of hard “Jun” kombuchas that comes in flavors including Midnight Painkiller, Blood Orange Mint, Honey Ginger Lemon, Acai Berry and Rosé. The company donates 1% of all sales to “1% For The Planet”; treats its wastewater before it returns into the system; plants trees to replace those used for its cartons; and renovated an old brewery into its San Diego headquarters.
William Mills Agency has been chosen to provide strategic public relations services for accounts payable and payments automation company MineralTree. “We are happy to engage in a partnership with William Mills Agency to expand the general knowledge around AP automation and increase our brand exposure with middle-market businesses, banks, and the broader Fintech and B2B payments ecosystem,” said MineralTree CEO Micah Remley. Headquartered in Cambridge, Massachusetts, MineralTree provides AP automation software and services to middle-market businesses, streamlining and digitizing the entire invoice-to-pay process for clients or B2B payments. The company is also providing a white-labeled version of the platform to banks, which they can offer to their commercial clients.