SourceCode Communications has been named agency for classical music streaming service IDAGIO. SourceCode is working to build an integrated communications plan intended to establish thought leadership, raise customer awareness and drive business growth for the company. The plan’s major focus will be on communicating the health and wellness benefits of listening to classical music. The signing expands SourceCode’s consumer technology portfolio to include clients in the music, automotive, dating, smart home, femtech and consumer electronics spaces.
Zapwater Communications has been selected as US PR firm for Visit Maldives, the tourism authority of Republic of Maldives. Zapwater’s scope of work will include media relations, influencer relations, partnerships and trade outreach. The agency has already worked with Maldives Marketing & Public Relations Corporation and its resorts. Located on top of an underwater mountain range in the Indian Ocean, the Maldives is comprised of 26 atolls spanning 1,190 different islands. In addition to Visit Maldives, Zapwater represents La Paz Baja Sur Tourism Office, National Tourism Office of Serbia, Tourisme Montréal, Visit Finland, Travel Manitoba and Grenada Tourism Authority.
Jenerate PR has been tapped by Siena Italian Authentic Trattoria & Deli. Jenerate will manage publicity and communication strategies for the Las Vegas restaurant with a focus on media relations and social media management. The restaurant was established in east Las Vegas in 1978 and has since expanded to a 5,000-square-foot space in the city’s Summerlin neighborhood. Jenerate, which operates from Wailea, HI in addition to its recently opened Las Vegas offices, specializes in hospitality, culinary, luxury retail and lifestyle brands.