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Version 2.0 Communications has added Rave Mobile Safety to its client roster. Version 2.0 has been brought on to help build the company’s profile nationally, with a focus on demonstrating the value of its solutions through customer stories and thought leadership. The agency managed Rave’s inclusion in an “ABC News Nightline” broadcast segment about the role technology is playing in helping police, 911 centers and other first responders better interact with those with autism or mental health conditions. In April, Rave received a significant investment from TCV, a growth equity firm that backs such tech companies as Netflix, Facebook, Spotify and Airbnb. Version 2.0 will work to favorably position Rave among its peers in TCV’s portfolio.
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SourceCode Communications has been named agency of record for Everlast, the world’s leading manufacturer and licensor of boxing, MMA and fitness equipment. SourceCode will develop and execute upcoming campaigns and broaden awareness for the company’s products, owned media entities and ambassadors. The relationship officially kicked off in July, with the agency focusing on launching the next version of Everlast’s Be First, a global integrated campaign challenging consumers to carve their own path to success. Everlast joins SourceCode’s growing consumer practice, which includes car-sharing marketplace Turo, LGBTQ+ dating app SCRUFF and FemTech brand Elvie.
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Jenerate PR has been selected as PR agency of record for Kupu Spirits, a brand expansion from Maui Brewing Company. The agency is managing publicity and communication strategies for Kupu Spirits, including media relations, product seeding, and influencer programming. Kupu Spirits launches in Hawaii with three craft cocktail varieties: Whiskey Cola, Whiskey Ginger, and Gin & Tonic. Its products are distilled and packaged at a “grid-independent” facility, which is powered by solar panels that cover the building’s roof, awning, and carports.
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
Krupp is named AOR for charity: water, a nonprofit organization bringing clean and safe drinking water to people around the world... IMAGINE PR lands North American PR duties for Phulay Bay, a Ritz-Carlton Reserve in Krabi, Thailand... The Consultancy PR picks upSimon Pearce, a line of handblown glass, handmade pottery, lighting and home décor... Pale Morning Media, which works with outdoor and active lifestyle brands, adds DKOTA Grizzly, a St. Louis-based company that makes casual lifestyle apparel.
IMAGINE PR picks up North American PR duties for Mount Med Resort, a medical spa in Austria’s Tyrolean Alps... Yodel Mobile, an app growth consultancy and marketing agency that is part of NP Digital, lands Royal Horticultural Society, the UK’s leading gardening charity... Darby Communications, which represents outdoor, hunting, fishing and endurance brands, is named PR agency of record for LOWA Boots, a producer of premium outdoor boots and shoes. 
SourceCode Communications picks up Breezy, an AI-powered workspace built for residential real estate professionals... CIIC PR is named U.S. and Canadian press office for the Hotel Cala di Volpe and Cervo Hotel, properties in northeastern Sardinia, Italy... Wilful, a London shop, lands climate action platform Ecologi.
