US Soccer Federation, which has been waging a high stakes battle with members of the four-World-Cup-winning women’s team over pay equity with men, has hired Van Ness Feldman.
The DC-based firm’s job is to provide background information about USSF and respond to inquiries related to soccer player compensation and national governing bodies.
Stuart Hall, a legislative director to former Louisiana Republican Congressman Richard Baker, heads the effort. She has crisis communications savvy earned through working response and recovery efforts for Hurricanes Katrina and Rita.
Members of the women’s soccer team filed a gender discrimination suit against USSF last March but dropped the case after both sides agreed in June to mediation to resolve the case.
Rep. Doris Matsui (D-CA) and Sen. Joe Manchin (D-WV) have introduced bills to withhold US funding for the 2026 World Cup if USSF fails to pay the women’s and men’s teams equally.
The Levinson Group is representing the 28 players on the women’s team in the pay equity fight.
The firm of Molly Levinson, veteran of CNN and CBS, specializes in high-stakes crisis management, litigation PR and issues management.