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| Erin Weinberg |
360PR+ has named former Taylor Strategy managing director Erin Weinberg general manager of its New York office. Weinberg has also served as executive vice president, marketing & communications at United Entertainment Group, the lifestyle, sports and entertainment arm of Edelman. She has launched such campaigns as MasterCard’s Priceless and Staples’ Easy Button, as well as product introductions for companies including Samsung, Speedo and General Mills. 360PR+ CEO Laura Tomasetti said that Weinberg’s “pedigree counseling some of the most innovative brands and companies, combined with her energizing, entrepreneurial leadership style, makes her a natural fit for 360 as we invest in and grow our footprint in New York and beyond.”
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| Markus Hermsen |
Hill+Knowlton Strategies has appointed Markus Hermsen managing director and head of technology for its operations in Germany. Hermsen takes over from Romina Gerhards, who now leads H+K Germany’s content + publishing and digital planning + optimization teams. Hermsen has held management positions at firms including H+K, FleishmanHillard and Hotwire. As head of tech, he will advise all companies in the tech sector. Before joining H+K in 2018, Gerhards headed Proof, a digital storytelling start-up agency of the Bauer Media Group. Previously, Gerhards served as content director at Achtung! and worked as a journalist for such media companies as Bauer Media Group and Funke Mediengruppe. In her new role, she will develop and implement content marketing strategies for all communication channels.
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| Kate Weidner |
SRW, a marketing agency focused on natural, wellness and better-for-you brands, has promoted agency co-founder Kate Weidner to CEO. Weidner has been chief operating officer, account lead and chief strategist at SRW for the past four years. Before coming to SRW, she was director of production at digital marketing agency Frequency540 and a producer at Comcast Sportsnet Chicago. Weidner succeeds Charlie Stone, also a co-founder of the agency, who has been SRW’s CEO since its founding. Stone will remain chairman of the agency. SRW has also promoted Ed Velasco to director of agency operations and Bennett Dixon to vice president of accounts.
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| David Burke |
Animation studio Laika has hired David Burke as chief marketing officer. Burke joins Laika from Universal Pictures where he was general manager for the Republic of Ireland and Northern Ireland since 2006. He previously worked with Clarence Pictures, an Irish independent film distributor, where he was involved in releasing a wide range of Irish and International films. He also has extensive experience in film specific third-party promotions during his time with Halo, where he worked with Twentieth Century Fox and United International Pictures. Burke has also served as chairman of The Industry Trust, which works to address the challenges posed by film and TV copyright infringement.
StreetCred Communications brings on Rob Farmer, a veteran of The Rudin Group and Charles Schwab... Cozen O’Connor Public Strategies adds Jessica Monahan to its Washington D.C.-based lobbying team as a senior principal... Edcetera, a provider of career education programs that is backed by Eden Capital, appoints Jim Gallagher as CMO.
Derris promotes Lisa Frank, who founded the brand consultancy along with Jesse Derris in 2013, to CEO... PAN Communication
Aaron Guiterman will rejoin Edelman’s government and PA unit as head of US public affairs on April 29.
Meyocks, a branding and marketing agency, hires Marcie Garcia to lead its strategy function... Erich and Kallman, the ad agency co-founded by Steven Erich and Eric Kallman, appoints Stephen Larkin as its first CMO... Allied Global Marketing, which has 24 offices across North America, Europe and Asia-Pacific, names Nicola Gold as business director APAC, brand experience.
Pierpont Communications of Houston hires Dan Mahoney and Pete Webb to focus on building a presence in the Denver market... Millwright Holdings appoints Ainsley Sheikali as head of business development, a new post... Shore Fire Media CEO Marilyn Laverty is tapped to increase collaboration among the Dolphin Entertainment units... Berns Communications Group names Quin Acciani VP, consumer and retail practice. 
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