 |
| Megan Van Someren |
Megan Van Someren, London-based global strategy director at J. Walter Thompson, will join Edelman Oct. 14 as global chair & EMEA lead for its food & beverage group.
She has counseled global marketing powerhouses such as Kellogg’s, Nestle, Kraft Foods, Danone, Whirlpool and Mondelez.
At JWT, Van Someren led brand strategy for Special K and Nespresso. She co-founded the ad agency’s Canteen Consulting arm to advise food brands on how to innovate and thrive within the food culture.
Van Someren also was executive VP, global strategy director at Leo Burnett and planning director at Wunderman Chicago.
At Edelman, she will be based in London, reporting to Katie Burke, global head of practices, sectors & intellectual property, and Ed Williams, EMEA CEO.
What the biggest meal of the day can teach us about serving up effective nutrition communications campaigns.
Tips to refine and amplify your CPG brand strategy to win in 2024 and beyond.
Strategic communications strategies for success in the growing “food is medicine” movement.
How brands can authentically communicate sustainability issues and create a brand experience that’s compatible with consumers’ values.
Communicating the effects that climate change and a growing world population have on our food system—and why change is needed.
Have a comment? Send it to 
No comments have been submitted for this story yet.