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Hall+Co. (formerly Ireland+Hall Communications Inc.) has formed a pro bono partnership with philanthropist Kathryn E Langley Hope’s Big Gay Bus initiative. The agency will work with Big Gay Bus to promote their efforts to softly educate the Greater Toronto Area communities on human rights and health, as well as assist the organization with sourcing corporate partnerships. While Langley Hope says that most LGBTQ+ programming has been focused on the downtown core, the Big Gay Bus was designed to speak to a new audience outside of downtown who may not traditionally see such messaging. Langley Hope and Hall+Co. seek to keep the bus in operation as long as it can this year and look to expand next year
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MWWPR, has been retained by postseason sports ticket reservation marketplace Lunatix to guide the company's recent rebrand. The agency will lead all marketing communications efforts for Lunatix, including earned media strategy, corporate communications and influencer engagement to drive ticket sales and postseason reservations for the 2019-2020 sports seasons. Part of the initiative is the brand's "Golden Ticket" giveaway, offering fans in cities around the country the chance to win two tickets to every single home postseason game for every team in their market through the 2019-2020 seasons. MWWPR’s sports and entertainment roster also includes the Kentucky Derby, FanDuel and Professional Fighters League.
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MSSmedia, a Miami-based media and marketing firm which specializes in government agencies, higher learning institutions, lifestyle and hospitality brands, has been named public relations and communications agency for G Brand BBQ, a family-owned and operated barbeque restaurant in Crawford, GA. The agency will develop and execute a strategic media relations plan for the restaurant, focusing on both regional and national markets. MSS media says that that bringing G Brand BBQ on board as a client is part of the agency’s drive to continue the expansion of its newly launched Communications Division.
TEAM LEWIS is named AOR for Veriff, an AI-native identity platform... Diffusion adds POVISON, LUSA Lighting and Induction Hardware to its roster of clients in the home and interiors category... The Consultancy PR signs on to represent floral design and event studio Tulipina.
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
Krupp is named AOR for charity: water, a nonprofit organization bringing clean and safe drinking water to people around the world... IMAGINE PR lands North American PR duties for Phulay Bay, a Ritz-Carlton Reserve in Krabi, Thailand... The Consultancy PR picks upSimon Pearce, a line of handblown glass, handmade pottery, lighting and home décor... Pale Morning Media, which works with outdoor and active lifestyle brands, adds DKOTA Grizzly, a St. Louis-based company that makes casual lifestyle apparel.
IMAGINE PR picks up North American PR duties for Mount Med Resort, a medical spa in Austria’s Tyrolean Alps... Yodel Mobile, an app growth consultancy and marketing agency that is part of NP Digital, lands Royal Horticultural Society, the UK’s leading gardening charity... Darby Communications, which represents outdoor, hunting, fishing and endurance brands, is named PR agency of record for LOWA Boots, a producer of premium outdoor boots and shoes. 
