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Vested is partnering with Asset TV, an online channel serving the investment community, to offer a suite of training and content opportunities for the financial marketing community. The focus of the partnership will be a seminar series focused on financial storytelling for marketing executives, hosted at Asset TV’s studios. Jointly produced media training for industry professionals will also be available. In addition, AssetTV will give its investment experts additional exposure via Vested’s expert source platform, Qwoted. Vested’s team has trained C-suite executives at Bloomberg, E*TRADE, Citi & Scottrade. “Vested and Asset TV are both committed to expanding the conversation around finance,” said Neil Jeffery, Asset TV executive vice president for the Americas Neil Jeffery. “This strategic collaboration allows us to further that commitment .”
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| Max Szabo |
Max Szabo, according to a report in the San Francisco Chronicle, told the Chronicle that his firm, which is slated to open on Oct. 1, has been incorporated and has five major clients lined up, though he would not say who those clients are—or what the name of the new firm is. Szabo’s departure from the San Francisco DA’s office comes as the office prepares for new leadership. George Gascón, who been DA since 2011, when he was appointed by then-San Francisco mayor Gavin Newsom to succeed Kamala Harris, is not running for re-election in November.
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French/West/Vaughan CEO & chairman Rick French is executive producer of “The True Don Quixote,” a comedy starring Tim Blake Nelson that premieres in New York on Sept. 28. French has also launched Prix Productions, a motion picture production and development company (as well as a business unit of FWV) with offices in Raleigh, NC and Los Angeles. The agency says that Prix Productions and French’s involvement in the film industry provide the agency with assets and networks to create new opportunities through scripted, non-scripted or brand-driven content. Currently under development at Prix is “Clear Lake,” a film centered around rock’n’roll icon Buddy Holly.
DJE Holdings, parent of Edelman and Zeno, launches RUTH as an independent shop named after Ruth Edelman, mental health advocate, wife and longtime business partner of Dan Edelman.
New York City PR firms make up the largest slice of O'Dwyer's 147 firm overall ranking with 33 of 40 in the New York/New Jersey area either calling Manhattan their home or having a presence there.
Subject Matter+Kivvit, which joined forces in May, has rebranded as Avoq, an integrated shop with more than 200 professionals in Washington, New York, Asbury Park (NJ), Miami and Chicago.
While PR pros stationed at in-house comms. teams and those working for agencies share many of the same objectives, they also have markedly different top priorities, according to a recent report.
Edelman is cutting 240 employees or about four percent of its workforce to cope with the cooling down of the PR sector, according to a memo from CEO Richard Edelman.
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