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| Zoe Thorogood |
Zoe Thorogood, who exited APCO Worldwide’s Washington office in March 2018 to become chief of staff & director of external communications of UK’s Conservative Party, will return to the PA firm Oct 23.
She will assume the senior director slot and crisis/issues lead in London.
Steve Earl, London managing director, noted that Thorogood has “been at the thick of some of the most tumultuous times in the UK’s recent political history and led on communications counsel in an ever-evolving environment.”
She joined APCO in Jan. 2016 following a brief stint with CLS Strategies in Washington.
Before moving to the US, Thorogood was political advisor to Eric Pickles, secretary of state for the UK’s Dept. of Communities and Local Government: press aide to prime minister David Cameron during his 2015 re-election campaign and head of broadcast & lifestyle press for the Conservatives.


The principles of liberty, self-government and individual rights are often discussed as matters of history. Last week in Odesa, Ukraine, I was reminded they are also very much matters of the present.
How risks and opportunities have evolved for communicators in the second Trump administration.
Too many executives view public affairs as a technical task. They think that if their policy is strong, their facts are correct, and their lawyers are ready, the outcome will naturally follow. That’s a dangerous misconception.
A majority of Americans (52 percent) say president Trump launched the invasion of Iran in part to distract voters from the Jeffrey Epstein sex scandal. Forty percent disagree, according to Drop Site/Zeteo/Data for Progress survey conducted March 6-8.




