Burrelles

Burrelles (formerly BurrellesLuce) has rebranded its corporate identity and launched an expanded portfolio of data and media monitoring services, such as analytical research, data services and custom reporting through partnerships with firms. The new offerings also include the Burrelles AM Headline Briefing and industry reports tracking news flow in specific areas of the economy. Burrelles will showcase its new corporate identity and products at the PRSA conference in San Diego from Oct. 20-22.

GAvin
Rick Holberg and Gavin president/ CEO Mandy Arnold

Gavin, a digitally focused PR and marketing agency with offices in York and Harrisburg, PA, has acquired brand strategy and integrated design services firm Holberg Design. Rick Holberg is coming on board at Gavin as VP of creative strategy and branding. With the acquisition of Holberg Design, the Gavin team has expanded to more than 20 people. Gavin’s client roster includes WellSpan Health, Kinsley Properties, HB Global, HACC, Papa John’s Regional Coop, PA Fish and Boat Commission and Kunzler Meats.

Soccer

NJF PR client Etihad Airways joined with first lady of New York City Chirlane McCray, partners and community members to unveil a group of mini soccer pitches across the city as part of the New York City Soccer Initiative. Etihad is working to help NYCSI expand free soccer programming to an additional 10,000 young New Yorkers by 2021 and has pledged a total investment of $750,000 over five years to complete 50 mini-soccer fields in underdeveloped neighborhoods across all five boroughs. The unveiling was headlined by a photo exhibition featuring the street soccer culture of NYC as captured by young people from around the City. Etihad will be taking the exhibition on a tour of its global offices around the world.

Rick French
Rick French

French|West|Vaughan CEO Rick French’s Prix Productions is set to produce "Not Without Hope," a film adaptation of Nick Schuyler’s bestselling book. The film, which is to be distributed by U.K.-based financing and production outfit Goldfinch, recounts Schuyler’s rescue by the U.S. Coast Guard 70 miles out in the Gulf of Mexico following a boating accident that left three friends dead, including NFL players Marquis Cooper (Oakland Raiders) and Corey Smith (Detroit Lions) and his former University of South Florida teammate and best friend, Will Bleakley. The film will go into production in 2020 with director Rupert Wainwright helming the project.