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| Pat Summitt |
Trevelino/Keller has been engaged by the Pat Summitt Leadership Group to increase and drive its brand awareness. Trevelino/Keller will lead creative and public relations efforts intended to align with the organization’s focus on serving the public as the source and resource for championship lessons, education and inspiration. Summitt, who coached the University of Tennessee Lady Vols from 1974 to 2012, retired with what was at the time the most wins in college basketball history – 1,098 games. “Pat Summitt was an incredible person who became an inspiration for countless women in the world of sports,” said Pat Summitt Leadership Group co-founder and president Kim Blumenthal. “With the help of Trevelino/Keller, we hope to substantially amplify our efforts to honor her significant legacy.”
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iMARS Communications will arrange the participation of Russian exporters at the China International Import Expo 2019, which runs from Nov. 5-10 in Shanghai. The agency will provide promotional, communication and media support to Russian companies participating in the event, as well as assisting in the development of exhibition and business programs. CIIE 2019 will feature exhibitions from such countries as France, Australia, Israel, South Korea, India and the United Arab Emirates. Last year, iMARS signed an agreement to cooperate with the China International Public Relations Association, and the agency has arranged the participation of Russian companies and entities of the Russian Federation in more than 20 exhibitions and business events in China.
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French|West|Vaughan has been signed up to provide national PR support for Sound Royalties, a specialty finance firm serving creative talent in the music industry. With headquarters in West Palm Beach, Fla., and staff in Nashville and Los Angeles, Sound Royalties extends funding to songwriters, producers and performers based on their royalty income—without taking ownership of a client’s copyrights. It represents a range of music professionals that includes Lil Wayne and Pitbull. FWV’s roster of clients and projects in music and entertainment includes Eastwind Marketing Group (Salt-N-Pepa, Naughty by Nature), the Buddy Holly Educational Foundation and Wrangler’s sponsorship of the Academy of Country Music.
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Marino has added Eden, Roc Capital and Volley Automation to its portfolio of real estate accounts. Marino has been engaged to raise the profile of each company. Eden is a workplace management platform that connects offices with vendors for such services as cleaning, handyman work, plumbing and movers. Roc Capital is a lender and platform catering to small and middle-market real estate investors. Volley Automation is launching a line of autonomous robotic parking garages to developers, with the first set to be unveiled in San Francisco in early November.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
Joe Smith, a brand consultancy that is part of Padilla, comes on board as brand partner for the Science Museum of Virginia... Christie & Co is named agency of record for the LASCO Lightning Weeder, which uses an electric discharge system to facilitate weed control while ensuring zero damage to crops... Merlot Marketing lands American Outdoor Grill, a division of RH Peterson and manufacturer of outdoor cooking appliances.
Trevelino/Keller adds Kreate, the designer, manufacturer and distributor of HDX and Husky storage products, to its client roster... Elle Communications, a subsidiary of Dolphin Entertainment, is named agency of record for NET Recovery, makers of an FDA-cleared neurostimulation device designed to reduce opioid and stimulant use... JOTO PR Disruptors signs up to help raise public awareness of Wisner Baum, a Los Angeles-based plaintiff law firm that has taken on companies in the pharmaceutical and environmental sectors, as well handling product liability litigation.
Gateway Group gets investor relations duties for Genasys, a company offering a comprehensive portfolio of preparedness, response, and analytics software and hardware systems... Stone Junction lands Precision Micro, a photochemical etching company, to help raise its visibility in industrial markets... PhillComm Global is named agency of record for futurist Matt Maher and his firm, M7 Innovations.
