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William Mills Agency has been chosen to help Loan Guarantee Insurance Services Group launch a new loan insurance offering. WMA will also develop the overall communications strategy for the company as well as a website where borrowers can fill out an online application for commercial property loan insurance, a patented policy that helps commercial real estate borrowers and lenders by removing the need for personal guarantees and replacing it with an investment grade credit enhancement. The agency provides media relations, marketing services and crisis communications sevices for companies in the financial technology, insurance, healthcare and retail technology industries.
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Matter Communications has expanded its strategic relationship with Nerdio, a company that helps managed services providers build and grow cloud practices in Microsoft Azure. Matter will work to increase awareness of the Nerdio brand and products. The agency will provide the company with a fully integrated marketing program consisting of social, web design, search engine marketing, creative services, and influencer and analyst relations. Matter has already secured more than 50 pieces of coverage for Nerdio, positioning it as a key thought leader in its industry, as well as increasing its engagements and impressions on social media and improving its website to create a more user-friendly experience.
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iMARS Communications arranged the participation of Russian exporters at Mokkiten Japan 2019, a woodworking machinery fair which was held from Oct. 3-6. iMARS developed a concept and project for the Russian delegation’s exposition at the fair, as well as business programs and several business meetings for exporters. Mokkiten Japan, which was organized by the Japan Woodworking Machinery Association, is held every two years. This year’s fair drew 17,000 people, including timber industry specialists from such countries as Germany, Russia, Japan, Austria and Canada. Companies represented at the fair are involved in such businesses as woodworking, sawmilling, veneer and plywood production, wood drying, boilers and wood waste, conveyor systems and machine mechanization.
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
Strategic Objectives is selected by Waterfront Toronto to lead integrated communications for the opening of a new section of the city’s Biidaasige Park... Scout Lab, which works with clients focused on human and planetary health, is named AOR for auction-based platform BuyWander... Marketplace Excellence Corporation is named US PR firm for the Anguilla Tourist Board. 
5W is named agency of record for Strength of Nature, which offers such multicultural haircare brands as African Pride, as well as Motions Xpress Shampoo Hair Color... RG2 Communications is representing Rebelo de Andrade, an architecture and design studio based in Portugal... Big Fish Collective is engaged as agency of record for publicity and media relations for Nikwax, which produces PFAS-free waterproofing and aftercare solutions for outdoor apparel, footwear and gear.
Lou Hammond Group lands Visit St. Petersburg Clearwater, Florida’s Historic Coast and VIVA Cruises... Champion picks up Snooze Eatery, a breakfast and brunch restaurant with nearly 70 locations nationwide... Red Lorry Yellow Lorry wins US PR duties for ArgusEye, a tech company providing an autonomous AI workforce that helps engineering teams ship secure, compliant cyber-physical products more quickly. 
