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William Mills Agency has been chosen to help Loan Guarantee Insurance Services Group launch a new loan insurance offering. WMA will also develop the overall communications strategy for the company as well as a website where borrowers can fill out an online application for commercial property loan insurance, a patented policy that helps commercial real estate borrowers and lenders by removing the need for personal guarantees and replacing it with an investment grade credit enhancement. The agency provides media relations, marketing services and crisis communications sevices for companies in the financial technology, insurance, healthcare and retail technology industries.
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Matter Communications has expanded its strategic relationship with Nerdio, a company that helps managed services providers build and grow cloud practices in Microsoft Azure. Matter will work to increase awareness of the Nerdio brand and products. The agency will provide the company with a fully integrated marketing program consisting of social, web design, search engine marketing, creative services, and influencer and analyst relations. Matter has already secured more than 50 pieces of coverage for Nerdio, positioning it as a key thought leader in its industry, as well as increasing its engagements and impressions on social media and improving its website to create a more user-friendly experience.
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iMARS Communications arranged the participation of Russian exporters at Mokkiten Japan 2019, a woodworking machinery fair which was held from Oct. 3-6. iMARS developed a concept and project for the Russian delegation’s exposition at the fair, as well as business programs and several business meetings for exporters. Mokkiten Japan, which was organized by the Japan Woodworking Machinery Association, is held every two years. This year’s fair drew 17,000 people, including timber industry specialists from such countries as Germany, Russia, Japan, Austria and Canada. Companies represented at the fair are involved in such businesses as woodworking, sawmilling, veneer and plywood production, wood drying, boilers and wood waste, conveyor systems and machine mechanization.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
Rubenstein Public Relations works to burnish the legacy of Manhattan’s Riverside Memorial Chapel as a 
