Sami McCabe
Sami McCabe

Clarity has formed a strategic partnership with The Brewery, the independent network of companies linked to London-based communications agency freuds. The Brewery will take a minority shareholding in Clarity and make a commitment to provide long-term investment and support for Clarity's growth plans. As part of the agreement, the Los Angeles office and operations of Brew PR will become part of Clarity, which currently has offices in New York, San Francisco and London. Clarity founder and CEO Sami McCabe said that the deal “gives Clarify significant scale and reach in the U.S.”

Jennifer Bett Meyer
Jennifer Bett Meyer

New York City-headquartered Jennifer Bett Communications is opening an office in Los Angeles. The office will be led by agency founder Jennifer Bett Meyer. It will launch with seven employees, including senior level directors Amanda Molina and Alyssa Kluge, and expects to double its California staff next year. The opening of the LA office is intended to help the agency grow its business among the city’s startup scene, while also gaining proximity to such current west coast clients as Farmgirl Flowers, Parachute and Tala. Founded in 2014, JBC specializes in lifestyle markets that include fashion, food & beverage, beauty, wellness, and social impact.

Liz Reilly
Liz Reilly
Shannon Tucker
Shannon Tucker

SSPR, a Colorado Springs, CO firm which focuses on tech and consumer brands, has opened an office in Denver. The agency also has offices in Chicago, Philadelphia and San Francisco. The Denver office will be helmed by a ream including agency vice president Shannon Tucker and senior media lead Liz Reilly. The agency says that the Denver area has the ninth-largest share of technology workers in U.S. tech hub cities, and that its growing roster of Denver-area clients in such areas as insurance and healthcare tech, email marketing, artificial intelligence and cybersecurity prompted the opening of the new location.