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Carolyn Izzo Integrated Communications is partnering with Palladium Hotel Group, the seventh-largest hotel chain in Spain. CIIC will lead PR efforts for Grand Palladium Hotels & Resorts and TRS Hotels brands located in Mexico and the Caribbean. The chain has 50 hotels and more than 14,000 rooms in six countries: Spain, Mexico, Dominican Republic, Jamaica, Italy and Brazil. Its 10 brands include TRS Hotels, Grand Palladium Hotels & Resorts, Palladium Hotels, Palladium Boutique Hotels, Fiesta Hotels & Resorts, Ushuaïa Unexpected Hotels, Bless Collection Hotels, Ayre Hoteles and Only YOU Hotels, as well as licensed brand Hard Rock Hotels in Ibiza and Tenerif.
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Imagine PR has been appointed PR representative for Tswalu Kalahari in South Africa and Fregate Island Private in the Seychelles. Imagine will develop comprehensive public relations strategies for both clients, employing traditional media, influencer marketing and brand partnerships. In August 2019, Tswalu Kalahari reopened its main camp, The Motse, following an extensive five-month renovation project which saw the redesign of the suites, or legaes, and the communal living areas. A world-class conservation initiative, Tswalu integrates research into every part of the experience. Fregate Island Private has 16 villas, which are being completely redone in 2021. Fregate Island Private is also a conservation sanctuary fully dedicated to sustainability.
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Beach House PR has added Velour Beauty to its agency roster. Beach House will handle Velour Beauty’s public relations and influencer marketing efforts for the company. The brand produces a line of “faux lashes for real life” that it says use natural, lightweight, long-lasting and ethically-sourced material and can be worn an average of more than 20 times—as opposed to single-use, disposable lashes.
Firecracker PR is selected as official agency of record for Liner AI, an evidence-first AI research platform... Spoken Voice PR is engaged to lead public relations and communications strategy for San Francisco-based technology company nubrain... Sparq Designs is named official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise... Moxie Communications Group is named agency of record for Gimme Seaweed, which makes organic, roasted seaweed snacks.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
