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Marino has added The New York City Hospitality Alliance to its client roster. The agency will be working in the areas of media relations for any announcements as well as advocacy support for the Alliance on issues of concern to the hospitality sector, specifically in NYC. Founded in 2012, The Alliance is an advocacy group for the city’s restaurants, hotels, bars, and nightlife venues. Among its goals are reducing regulatory burdens, streamlining the permit and licensing process and representing the industry’s perspective on proposed laws, regulations, trends and other matters.
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French/West/Vaughan has been selected by meal delivery service RealEats to spearhead its public relations and social media efforts. In addition to spreading awareness about RealEats through core public relations and social media efforts, FWV has initiated a partnership with former New York Giants, Jacksonville Jaguars and Oakland Raiders running back (and winner of ABC’s “Dancing with the Stars”) Rashad Jennings. Jennings will act as the brand’s spokesperson on media row at Super Bowl LIV in Miami along with Chef Aliya LeeKong, who leads the company's culinary efforts. There will also be additional activations on social media, a consumer sweepstakes and more. “French/West/Vaughan’s proven experience in the F&B industry gives us confidence they are the right partner to help us grow our brand,” said RealEats CEO Dan Wise.
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William Mills Agency has been chosen to provide public relations services for Trustgrid, which works with fintech companies and other enterprise software providers to help them move their applications to the clouds by securely connect, maintaining, supporting and deploying access to their core banking data. WMA will work to increase the company’s brand awareness through communications, strategic introductions and media relations in the banking, credit union and related financial industry media. The agency will also provide Trustgrid with editorial services, including coordinating, writing and disseminating news releases, feature articles and opinion pieces, plus coordinating with Trustgrid's social media team.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
