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Marino has added The New York City Hospitality Alliance to its client roster. The agency will be working in the areas of media relations for any announcements as well as advocacy support for the Alliance on issues of concern to the hospitality sector, specifically in NYC. Founded in 2012, The Alliance is an advocacy group for the city’s restaurants, hotels, bars, and nightlife venues. Among its goals are reducing regulatory burdens, streamlining the permit and licensing process and representing the industry’s perspective on proposed laws, regulations, trends and other matters.
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French/West/Vaughan has been selected by meal delivery service RealEats to spearhead its public relations and social media efforts. In addition to spreading awareness about RealEats through core public relations and social media efforts, FWV has initiated a partnership with former New York Giants, Jacksonville Jaguars and Oakland Raiders running back (and winner of ABC’s “Dancing with the Stars”) Rashad Jennings. Jennings will act as the brand’s spokesperson on media row at Super Bowl LIV in Miami along with Chef Aliya LeeKong, who leads the company's culinary efforts. There will also be additional activations on social media, a consumer sweepstakes and more. “French/West/Vaughan’s proven experience in the F&B industry gives us confidence they are the right partner to help us grow our brand,” said RealEats CEO Dan Wise.
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William Mills Agency has been chosen to provide public relations services for Trustgrid, which works with fintech companies and other enterprise software providers to help them move their applications to the clouds by securely connect, maintaining, supporting and deploying access to their core banking data. WMA will work to increase the company’s brand awareness through communications, strategic introductions and media relations in the banking, credit union and related financial industry media. The agency will also provide Trustgrid with editorial services, including coordinating, writing and disseminating news releases, feature articles and opinion pieces, plus coordinating with Trustgrid's social media team.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
Rubenstein Public Relations is renamed agency of record for Pactum, a leader in procurement innovation and agentic AI... SolComms signs on to represent Allison and Stephen Ellsworth, co-founders of poppi, a prebiotic soda brand... Trevelino/Keller signs on to provide a comprehensive communications strategy for CartiNova, an advanced regenerative medicine platform.
MKTG Sports + Entertainment, part of dentsu, lands Agassi Sports Entertainment, a racquet sports-focused entertainment and innovation company co-founded by Andre Agassi... Hayden IR is engaged by Jones Soda Co. to provide investor communications and outreach efforts... JC Communications picks up three Greek resorts: Grand Resort Lagonissi, Elounda Beach Hotel & Villas and Elounda Bay Palace.
