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Cindy Riccio Communications is working with Britain’s Newby Teas as the brand continues to expand its presence in the U.S. market. CRC will oversee all press and influencer efforts for the company. Newby Teas bills itself as the world’s most awarded luxury tea brand, using only sustainable and ethically sourced tea leaves. The company also donates a large portion of their profits to cause-related initiatives, including projects supporting education, medical research, disaster relief and hunger prevention. Newby Teas can be found in luxury hotels across the country.
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kglobal has been engaged to provide strategic branding and communications services for tech company Castellum. kglobal will work to heighten the company’s image and brand awareness through efforts that include branding and marketing, website design and development, and digital and social presence. Beyond the initial work, kglobal will provide for media relations and reputation management. Castellum executes strategic acquisitions in the cyber security, information technology, information warfare, and electronic warfare space. The company completed its first acquisition in November 2019.
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Diamond Public Relations LA has added Conrad Punta de Mita, Mexico’s first Conrad resort, to its client roster. Diamond will handle all public relations efforts for the launch of the property, creating awareness of its cultural offerings and amenities. The resort, which is set to open in Riviera Nayarit on Mexico’s Pacific coast this coming spring, will have 324 guest rooms and suites with ocean views as well as three pools, four restaurants, three bars, a spa and an 18-hole golf course designed by Greg Norman. Diamond’s other clients include the Marriott Puerto Vallarta, Stanton South Beach and Lido Beach Resort.
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Strategic Objectives has signed on for the national launch of the Canadian Cancer Society’s Dry Feb fundraising initiative, with extensive media relations in key markets across Canada to drive awareness, participation, and fundraising. The agency is working with Unbun Foods, a certified keto, paleo, grain-free and gluten-free bakery company on such initiatives as the launch of Unbun’s “Keto Uncrust” with Pizza Pizza. Strategic Objectives will also be promoting quick-serve restaurant Halibut House in Ontario, and working with Grafton Apparel on media relations and the company’s Spring 2020 Preview Event in Toronto.
Rosen Group to bolster media visibility of Kustom Entertainment, a live event production and ticketing technology company... LDPR lands AOR duties for Windjammer Landing Resort & Residences, a Caribbean resort set along the shores of Labrelotte Bay in St. Lucia... Vitamin, a Baltimore-based shop, picks up The Mood Center, a mental health practice specializing in neurotherapy treatments for depression and related conditions.
Orchestra is selected as US strategic public relations agency of record for the US Soccer Federation... SourceCode Communications comes on board as agency of record for golf game tracking platform Arccos Golf, the Official Game Tracker of the PGA TOUR... Cherish PR, part of The Wilful Group, is named PR agency in the UK for global tech and lifestyle accessories brand CASETiFY.
CIIC PR picks up PR duties for NUBA Travel, a luxury travel design company specializing in curated journeys around the world... Magrino PR gains AOR status for M Social New York Downtown, a hotel that opened in Lower Manhattan... RG2 Communications checks in at Hotel Milu Florence.
Red Lorry Yellow Lorry is named U.S. PR agency of record for Unibeam, which provides SIM-based authentication... MiiR, a Seattle-based lifestyle brand that produces premium drinkware, selects Colorado-based integrated marketing agency rygr to lead its public relations efforts... Rubenstein Public Relations signs on to work with Copper Intelligence, an exploration company advancing high-grade copper and cobalt assets in the Democratic Republic of Congo.
Day One Agency is named U.S. consumer PR and influencer agency for Häagen-Dazs... Jack Taylor picks up PR duties for Cumulus Coffee, a premium cold brew coffee brand... Junipr Public Relations wins Tree House Humane Society, which works to enhance the lives of companion animals... Feintuch Communications lands Park Place Technologies, IT infrastructure management outfit, as it partners with pro pickleball star Genie Bouchard on a TV and streaming commercial and social media series. 
