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Mitchell has lined up Freshpet, a refrigerated pet food brand. Working alongside Freshpet’s marketing team, the agency will lead earned media relations and outreach and provide PR support across the brand. Freshpet’s foods are available in select mass, grocery (including online), natural food, club, and pet specialty retailers across the United States, Canada and Europe. Freshpet vice president of marketing John Speranza said that Mitchell “offers the strong PR expertise, decades-long retail industry experience and smart thinking that we’re looking for in an agency partner.”
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Stuntman PR has scooped up Eatwith, a company that presents custom dining experiences, cooking classes and food tours in private homes and exclusive venues in over 130 countries. Stuntman will handle all PR for the brand, which includes national press, support for local market events and business profiles for the founders. Eatwith’s offerings are led by a network of 25,000 hand-picked hosts, ranging from home cooks to Michelin Star chefs. Stuntman’s client roster also includes Parmigiano Reggiano Cheese Consortium, MealPal, Chef Francois Payard and Vintage Wine Estates.
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SPARK Strategic Ideas has added Hylaine and Hickory Tavern to its client roster. For Charlotte, NC-based Hylaine, a technology consulting firm that provides business intelligence, application development and process consulting, Spark has been engaged to help the brand engage local audiences, secure opportunities in national industry publications and promote the opening of the firm’s new Raleigh office opening in Raleigh this month. Spark is partnering with Hickory Tavern, which has 13 locations in the Charlotte area, to promote the restaurant, its people and local involvement with charitable causes, as well as execute special promotions.
Rubenstein Public Relations picks up OS Therapies, which offers gene-edited, Listeria-based cancer immunotherapies... Brandman adds Lough Eske Castle, a five-star Castle hotel and gateway in Donegal, Ireland... LRJ PR & Communications lands Case-Mate, a company whose products range from phone cases to a curated line of such accessories as beach bags.
Hemsworth is named PR agency of record for enterprise travel technology company Revelex... Bolt PR comes on board as PR agency of record for Lexar, which provides high-performance memory and storage for consumers, creators and professionals who capture, store and move data... The Wilful Group is engaged to support the UK launch of refurbed, one of Europe’s leading marketplaces for professionally refurbished products.
The Uptown Agency is named agency of record for USA Bobsled/Skeleton, the national governing body for the bobsled and skeleton in the US... SPM Communications adds L&L Hawaiian Barbecue, Sunfly and Puttery to its client roster... Grant PR, which has handled such clients as 3M, Empire State Realty Trust and WNET Thirteen, signs on commercial retail real estate brokerage firm Rova.re.
French/West/Vaughan is named agency of record for Carolina Performing Arts' inaugural "All. Together. Now." Festival, which will take place Feb. 19–21, 2027... Ruder Finn signs on as communications agency of record for Neurocrine Biosciences... Ripley PR is chosen to serve as the public relations agency of record for CAMP Digital, a digital marketing agency focused on the home service industry.
Red Lorry Yellow Lorry is named PR AOR in the U.S., UK, Germany, Austria and Switzerland for Flowable, developer of the Agentic Case Platform, which helps regulated organizations orchestrate AI agents while keeping humans in the loop... Moore is selected as brand AOR for the Alzheimer's Association... PhillComm Global, which specializes in emerging industries and new categories, is named AOR for AIGNCI, HIFI and Hypercall.
