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| Aubry Bracco |
Wise PR has hired Aubry Bracco, a competitor on three seasons of CBS’s “Survivor,” as vice president, social media & digital marketing. Bracco comes to Wise from Cousins Maine Lobster, where she served as director of social media & digital marketing. She was previously a content creator for both Entertainment Weekly and video creation platform Wochit. Bracco has worked on campaigns for such brands as the Olympics, NFL, National Grid, Visa, Cirque du Soleil, Safeco and Fandango. In her new role, she will lead Wise’s social media and digital marketing division, advising clients on best social and digital practices with respect to their internal communications, consumer affairs, investor relations, and corporate social responsibility functions and business units. Bracco will report to Robert Zimmerman, global managing director and chief of staff, and will be based in Wise’s Los Angeles office.
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| Joshua Baze |
Schafer Condon Carter has named Joshua Baze chief digital officer. Baze joins SCC from Edelman, where he served as executive vice president, planning and strategy in the agency’s North American practice. His previous positions include principal account planner at Google and vice president, director of planning at FCB. He has worked with such clients as AB-InBev, Samsung, Kellogg’s and Alitalia. SCC CEO Richard McDonald, who came on board at the agency in December, called Baze “a world-class digital marketer and an amazing fit with our high energy culture.”
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| David Burden |
Princeton University has appointed David Burden to the newly created position of deputy vice president for content strategy. Burden was previously senior vice president, strategy at 160over90 where he helped lead research, brand strategy, engagement strategy and creative campaigns. In his new post, he will lead the university’s creative and content efforts across all of its communications channels. Burden’s hire is part of the overall growth of Princeton’s communications department, which includes the promotion of Ben Chang to deputy vice president for communications. Chang will continue to serve as University spokesperson.




Mission North names Danny Maiello as the agency’s first chief corporate affairs officer. He's a veteran of Highwire, Dentsu, BCW Global, PwC, FleishmanHillard and CNN... DCI brings on Dan Savickas as a director on its strategic alliances team... Reputation Advisors International adds Sharon Koh, founder of Singapore-based boutique advisory firm The Brand Imprint, as its newest member.
The National Association of Corporate Directors has named Brunswick Group veteran Mohamed Younis senior VP of content.
Highwire names Kelly Losko as CFO. Losko joins the agency from OLIVER Agency, where she was CFO, North America... TCW, a Los-Angeles based financial services company, brings on Lindsay DeLarme as global head of marketing & communications. DeLarme previously spent 13 years at Oaktree Capital, most recently serving as head of marketing and communications... o9 Solutions, developer of the “Digital Brain,” names Adriel Sanchez CMO, a newly created position at the company.
HUNTER promotes Gigi García Russo to president and Michael Lamp to chief digital & transformation officer.... Cars.com Inc. a car-shopping marketplace, names Sarah Kettler CMO, effective June 15...The Trade Desk, an advertising tech company, appoints Sarah Gavin as CMO and EVP.
Brittany Sullivan, who held the senior VP-executive director of marketing post at Golin, has moved to Burson.



