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DraftKings is betting on Donald Trump-connected Ballard Partners to help it achieve its economic development and regulatory relief goals in Washington.
The coronavirus pandemic has dealt a blow to the online gaming platform as US professional sports leagues have suspended play during 2020.
DraftKings, which had $343M in 2019 revenues, is in the midst of wrapping up a merger with SB Tech to create the "only vertically-integrated pure-play sports betting and online gaming company based in the US."
The deal also is a vehicle for DraftKings to go public
Brian Ballard, who chaired the Trump Victory organization in Florida, heads the DraftKings team, which includes Rebecca Benn, staffer to Sen. Thad Cochran (R-MS), and Daniel McFaul, chief of staff to Rep. Matt Gaetz (R-FL).
The U.S. sports betting and online gaming industries spent $3.9B on marketing in 2025. Two point three percent of that went to earned media and PR. Here's where the rest went—and what it did and didn't build.
Martin Sorrell’s S4 Capital announced today that it will team with New Element Media to produce a documentary, “Chasing the Dream,” about the 2026 World Cup.
Brunswick Group handles Endeavor, which has launched a review of strategic alternatives at the sports and entertainment combine as CEO Ari Emanuel believes Wall Street undervalues his company.
MWWPR has been retained by SportBLX to lead communications for the launch of a platform that allows fans and investors to own shares of unique assets in sports.
On November 15, “Ford v Ferrari” will roar into theaters, packing a publicity boost for two great global auto brands right on the marquee. Here's a Top Ten list of films in which a brand played a starring role. (1 reader comment)
