Access is expanding its digital and strategic planning offerings with the addition of Severine Licodia as senior VP of strategic planning and Christine Shean as VP of digital content. Licodia and Shean will be based in the agency’s New York office.
Licodia was previously VP, director of brand strategy at Saatchi & Saatchi Wellness, and has also served as VP, strategic planning at ghg | greyhealth group. She has handled Lysol, United Healthcare and Virgin Atlantic.
Shean, who leads the digital practice at Access, was previously at Publicis, where she was a senior producer. She has also been VP, director of client relations and integrated producer at MagicBullet Media. Shean has worked Nike, PepsiCo, Pernod-Ricard, Victoria’s Secret and JPMorgan Chase.