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| Darren Foot |
Initiate-it, a Richmond, VA agency that creates digital and social media campaigns for national and international franchisors, has brought on Darren Foot as a partner and chief marketing officer. Foot comes to initiate-it from Winston-Salem, NC-based marketing and advertising firm The Variable, where he was director of account management. He has also served as senior vice president, account leadership at The Martin Agency and senior vice president, marketing at Digitas. He has worked with such consumer and corporate brands as Oreo, Subway, Tic-Tac, Chevrolet, Bank of America, Harley-Davidson and British Airways. At initiate-it, he will work to elevate the agency’s digital performance and business leadership offering.
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| Stephanie Weaver |
Berks County, PA has recruited Stephanie Weaver to serve as its first public relations officer, effective June 24. Weaver was most recently communications manager for the Berks County Bar Association. Before that, she was a reporter for the Reading Eagle for seven years. In her new position, Weaver will help lead the county’s internal and external communications, providing information to employees and the public about county services, events and procedures. “Stephanie will fulfill a valuable role to ensure our residents are aware of the latest developments as we continue our efforts to safely reopen Berks County,” said Berks County Commissioner Christian Y. Leinbach.
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| Danielle Fox (left) and Sydney Brown |
Crosby Marketing Communications has hired Danielle Fox as a social media manager and Sydney Brown as a digital designer. Both will support Crosby’s work for the U.S. Department of Health & Human Services’ Office of the Assistant Secretary for Public Affairs. Fox was most recently a marketing & communications specialist at the University of Florida Lastinger Center, an education innovation hub. She previously worked at Prosperity Now, a national nonprofit based in Washington, D.C., dedicated to expanding economic opportunities for low-income families and communities. In her new position, Fox creates content, manages analytics and drives audience growth and engagement for ASPA’s social channels. Brown was most recently at Fannie Mae and the Washington, D.C., office of MSL. At Crosby, she develops content to support ASPA’s creative and social media needs, including infographics, video and animations.
FGS Global brings on HSBC's Jean-Manuel Richier as senior advisor to bolster its equity advisory, investor relations and transaction & financial communications capabilities across Europe... TEAM LEWIS names Danielle Malvesti SVP, strategy. Malvesti joins the agency from Cramer.... Durée & Company ups Abbie Lipton to vice president... LDWW promotes Michelle Poland, Channing Sizemore and Emma Stoneham to managing director.
Narrative Strategies hires Chris Bissex as a managing director. Bissex was most recently deputy director of public affairs for the Federal Trade Commission... Marino promotes Elizabeth Latino to COO and managing director.... The Charlotte Hornets hire Big 12 Conference chief brand & business officer Tyrel Kirkham as CMO.
Breakwater Strategy, a strategic insights and communications consultancy, brings on former CNN justice correspondent Jessica Schneider as a VP... Stratacomm, a DC-based firm, names Darren Scher chief operating and integration officer. Scher comes to the agency from Adfero, where he was most recently managing director... Dreamday hires Veronica Gauthier as SVP of growth... TextNow appoints Bonnie Herche as VP of marketing. Herche joins the company from Crain Communications.
DCI Group has hired Will Stevens, who has more than 20 years of
Imre names Fred Hickman EVP, group account lead. Hickman joins Imre from Klick, an agency that works with life sciences companies... Residence, a global network of creative companies, brings on Julian McBride as head of communications, a newly created role... Sherlock Communications, which has offices in Bogotå, Buenos Aires, Mexico City, Rio de Janeiro, Sao Paulo and Santiago, appoints Bianca Boucault, Maria Amelia Costa and Patricia Zylberman as managing directors.
