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PAN Communications has redesigned its website to highlights the agency’s “We Move Ideas” approach to omni-channel storytelling. Boston-based web design and digital marketing agency Digital Impulse, which also spearheaded a 2015 redesign of PAN’s website, handled the project. “Our approach when designing this website was threefold: to create a seamless user experience that better demonstrates our brand’s personality; to support the customer and prospect journey as they seek a trusted agency partner; and last, to offer a clear picture for candidates who want to learn more about PAN’s culture, mission and values through the voices of our employees,” said PAN executive vice president Mark Nardone.
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Montieth & Company has revitalized its brand image to reflect the growth and evolution of its business, which has added new services and solutions and now spans the Americas, EMEA and Asia-Pacific. The revitalization of the brand includes a new website designed by Studio Simpatico, a New York based creative design and digital studio, which leverages the ampersand in the Montieth & Company name to highlight the consultancy’s collaborative approach both with its clients and among its global executive team. The move comes on the heels of last year’s launch of a public affairs practice and the creation of Tangible PR, a new company focused on start-ups.
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French/West/Vaughan has launched a post-graduate apprentice program. The program, which is the first of its kind for the agency, will run throughout the summer and is intended to help spring 2020 graduates facing an unusually challenging job market. The six individuals that make FWV’s inaugural apprentice class have each been assigned a mentor who will teach them the ins and outs of the agency business. They will also be given opportunities to work on specific clients and projects that align with their educational and personal interests. Those interested in exploring job opportunities with the agency are encouraged to visit FWV-us.com/Careers.
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LLYC’s corporate communication area has launched its new knowledge platform, formatted as a blog. The blog will include articles in Spanish, English and Portuguese, technical notes and reports by executives and managers from the various areas that make up the LLYC corporate communication team, including corporate finance, crisis, leadership & corporate positioning and legal issues. LLYC has 16 offices across Argentina, Brazil, Colombia, Chile, the Dominican Republic, Ecuador, Mexico, Panama, Peru, Portugal, Spain and the United States.
Mark Allen & Co. acquires Alban Communications, establishing its first Miami office... Buchalter, a business law firm, launches a crisis management and strategic response group... 5W PR expands its beauty practice to include TikTok Shop-aligned PR campaigns and creator amplification strategies.
Caster Communications is acquired by long-time agency leaders Alexandra Crabb and Peter Girard... DiGennaro Communications launches The Authority Studio, a freestanding content strategy and production offering... The Brandman Agency, which specializes in luxury travel and lifestyle, rebrands as Brandman.
Public Inc., a social impact agency based in Toronto and New York, acquires Rocket Social Impact, an advisory firm that works with nonprofit and corporate social impact organizations... Ruder Finn launches “What’s Next: The Ruder Finn Podcast,” a new platform hosted by CEO Kathy Bloomgarden... Crowe PR joins United Partners Network, a network of independent PR agencies with members across more than 65 markets worldwide.
Ruder Finn launches rf.Voices, an integrated influence offering that brings together AI-powered influencer marketing, customer advocacy and paid amplification under one measurable framework... The Pollack Group is accepting applications through March 31 for The Big Red Grant, a $40,000 pro bono strategic PR and marketing engagement program awarded to a nonprofit organization ready for growth... D S Simon Media releases a report that says almost seven in ten producers (68 percent) are more interested in airing a story when they know it has been optimized for AI.
Precision Strategies, an integrated strategy and marketing agency with offices in Washington and New York, acquires Firehouse Strategies, a DC-based public affairs firm... AVENIR GLOBAL acquires London-based Thinks Insight & Strategy... Good Company, which bills itself as a “cultural engineering firm,” is launched by DJ Hardy, a veteran of Johannesburg-based communications consultancy arxna and M&C Saatchi Sport & Entertainment and Casey Stickles, who has worked at 5WPR, Rubenstein and MWW.
