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Herald PR, which represented Harvey Weinstein, has been named agency of record for Todos Medical and CrowdProtocol, two organizations focused on COVID-19 relief efforts. Todos Medical is an in vitro diagnostics company that offers a comprehensive suite of solutions for the screening and diagnosis of COVID-19 and develops blood tests for the early detection of cancer and Alzheimer’s disease. CrowdProtocol is a platform created to enable the discovery of effective therapeutic treatment protocols utilizing real-world evidence. Weinstein turned to Herald PR president Juda Engelmayer for spokesperson duties in April 2018 after Sitrick And Company split with the former movie mogul.
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Marino has become the PR partner for marketSHARE, a biweekly online discussion that covers lessons and learnings from marketing professionals across all asset classes in real estate. Marino is assisting marketSHARE with media relations and event programming, with a focus on building brand awareness of the regular video series in New York City and the U.S. The series is sponsored by Calgary, Canada-based real estate marketing Chatterson. The first New York episode in the webinar series, “How to Best Market Your Property as NYC Gets Back,” will take place at 12:30 p.m. ET on July 15. It features Industry City chief marketing officer Lauren Danziger, The Moinian Group director of marketing Michael Mignosi and Stellar Management marketing manager Amanda Gluck. The webinar will be hosted by Marino senior director Lauren Elkies Schram.
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Miami-based Carve Communications has added Baanto, a developer of solutions that push the boundaries of touch interactivity, to its client roster. Carve’s efforts for Baanto will be focused on establishing thought leadership for Baanto’s senior executives while driving greater media awareness for the brand’s ShadowSense technology for mid-size embedded applications, large-area touchscreens, interactive whiteboard solutions and ultra-large multi-user, multi-touch solutions. Carve has also signed up consumer electronic tech company eBuyNow, hybrid venture capital fund and crowd-funding platform Florida Funders, educational resources and supplemental curriculum provider hand2mind and software developer Vizetto.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
Rubenstein Public Relations is renamed agency of record for Pactum, a leader in procurement innovation and agentic AI... SolComms signs on to represent Allison and Stephen Ellsworth, co-founders of poppi, a prebiotic soda brand... Trevelino/Keller signs on to provide a comprehensive communications strategy for CartiNova, an advanced regenerative medicine platform.
MKTG Sports + Entertainment, part of dentsu, lands Agassi Sports Entertainment, a racquet sports-focused entertainment and innovation company co-founded by Andre Agassi... Hayden IR is engaged by Jones Soda Co. to provide investor communications and outreach efforts... JC Communications picks up three Greek resorts: Grand Resort Lagonissi, Elounda Beach Hotel & Villas and Elounda Bay Palace.
