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Alpha IR Group and Reputation Partners are handling the Chapter 11 restructuring of debt-burdened Briggs & Stratton, the world's No. 1 maker of gas engines for outdoor power equipment.
The 112-year-old company has also ironed out a $550 million deal with KPS Capital Partners, which promises to keep B&S in business.
The Milwaukee-based manufacturer has been exploring its financial options during the past several months, according to CEO Todd Teske. "The challenges we have faced during the COVID-19 pandemic have made reorganization the difficult but necessary and appropriate path forward to secure our business," he said. "It also gives us support to execute on our strategic plans to bring greater value to our customers and channel partners.”
B&S suffered a $193.6M net loss for the nine-month period ended March 30 on $1.2B in revenues.
Alpha IR Group CEO Chris Hodges and Reputation Partners' CEO Nick Kalm are working the B&S reorganization.


QVC Group is using Joele Frank for strategic communications as the TV home shopping pioneer declares Chapter 11.
Publicis Groupe reported 4.5 percent Q1 organic growth in net revenues to $4.1B despite the volatile macro environment.
PondelWilkinson, the Los Angeles-based IR and strategic communications shop, has expanded to the East Coast by adding Anreder & Company veterans following the retirement of principal Steven Anreder.
Teneo represents American Ocean Minerals Corp as its merges with NASDAQ-listed Odyssey Marine Exploration to create a $1B deep-sea critical minerals research and mining platform that is under US-control.
Kekst CNC represents Cleveland-based Everstream as the business-only fiber network receives bankruptcy court approval for the sale of almost all of its operations to Bluebird Fiber for $385M.



