Krupp Kommunications has been named agency of record for Ideal Image, a MedSpa with over 150 company-owned and franchise locations in the U.S. and Canada in the US. K2 will develop and implement a strategic communications campaign, driving business press, consumer awareness, and franchise growth. "As communities navigate the pandemic, and many are facing life changes, we believe confidence can help in tackling life's challenges. We want to pave the way for our patients to feel their best, inside and out, and we're excited to engage K2 in amplifying our story," said Ideal Image CEO Dave Prokupek.
Chapter 2 has been hired by New York-based, genderless, sustainably made fashion brand BOBBLEHAUS to work on the launch of their upcoming Collection 2 and opening their pop up shop in NYC. The brand says it prioritizes using high-quality deadstock fabrics (old fabric that hasn't been able to sell), certified recycled cotton, and certified Tencel fabrics sourced in Shanghai. It partners and collaborates with multidisciplinary design studios, musicians, artists, and philanthropists to create what it calls a community-based experience.
Propheta Communications has been hired by Quantela, Inc., a smart cities provider with operations in Asia, Africa, Europe and North America, to orchestrate he company’s US expansion. Propheta has also been engaged to handle the launch of Undercover, a health & wellness brand that focuses on appearance and self-care and is working with cloud data platform Silk to rebuild recognition for the company following a rebrand.