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SKDKnickerbocker is working the $35M “Vote Safe California” marketing communications program to bolster voter participation in the November election.
The effort will pitch voting during the COVID-19 pandemic as simple, safe and secure. California plans to send a ballot to every registered voter in the state ahead of the Nov. tally.
SKDKnick has close ties with the Biden presidential run as partner Anita Dunn is a senior strategist for his campaign. She was White House communications director and senior advisor to Barack Obama’s presidential campaigns.
The firm’s Los Angeles office will handle the advertising, PR and digital Vote Safe California push, which will play up outreach to first-time voters.
Stagwell Group owns SKDKnick.
Jeffrey Nesbit, who served as communications director for former vice president Dan Quayle, is named assistant secretary for public affairs at the Department of Health and Human Services.
Kate Bedingfield, White House communications director, will exit at the end of the month. Ben LaBolt, a longtime Biden adviser, will take the CD post.
Cathy Cochran, senior VP in Teneo’s Washington office, has rejoined the US Dept of Agriculture as director in its communications office.
Mexico is working with the DC-based Global Action on Gun Violence to push for “impactful gun violence prevention strategies” in the US.
Douglas Farrar, who was VP-communications and strategy at the Carnegie Center for International Peace, has joined the Federal Trade Commission as PA director.
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