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SKDKnickerbocker is working the $35M “Vote Safe California” marketing communications program to bolster voter participation in the November election.
The effort will pitch voting during the COVID-19 pandemic as simple, safe and secure. California plans to send a ballot to every registered voter in the state ahead of the Nov. tally.
SKDKnick has close ties with the Biden presidential run as partner Anita Dunn is a senior strategist for his campaign. She was White House communications director and senior advisor to Barack Obama’s presidential campaigns.
The firm’s Los Angeles office will handle the advertising, PR and digital Vote Safe California push, which will play up outreach to first-time voters.
Stagwell Group owns SKDKnick.


Erik Hotmire has rejoined the Securities and Exchange Commission as chief external affairs officer and director of the Office of Public Affairs.
California seeks a firm to handle a $3.5M marketing/ad program to promote awareness of, and increase sign-ups in, its job corps program.
The National Highway Safety Administration has awarded its public education to Stratacomm following a competitive re-compete process.
Congress wants the FTC to probe whether TikTok violated child privacy laws when it launched a last-ditch lobbying blitz to defeat the bill requiring its owner, ByteDance, to divest it.
Jeffrey Nesbit, who served as communications director for former vice president Dan Quayle, is named assistant secretary for public affairs at the Department of Health and Human Services.



