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| Ali Grant |
Dolphin Entertainment, owner of top Hollywood PR firms 42West, Shore Fire Media and The Door, has acquired Be Social, which handles influencer marketing campaigns for beauty, fashion, and lifestyle brands.
The Los Angeles-based firm, which was launched in 2012 by Ali Grant, has represented clients such as Nordstrom, Disney and H&M and has more than 20 staffers.
“The ability to execute best-in-class influencer marketing campaigns is the single-most-important skill set we wanted to bring into the Dolphin family this year,” Bill O’Dowd, Dolphin CEO. "Be Social allows us to immediately cross-sell services and launch influencer campaigns to support our entire spectrum of entertainment content, as well as for our rapidly expanding roster of consumer product clients.”
Grant said the Dolphin connection provides "growth opportunities into new entertainment verticals, alongside the very best PR firms in the business."


WPP CEO Cindy Rose has retained Goldman Sachs to explore strategic options regarding its Burson PR flagship, according to a report in the London Times.
Mike Sitrick has bought his firm Sitrick And Company back from RGP, the Dallas-based management consulting firm. He sold the strategic communications powerhouse for $43.4M in Oct. 2009.
Omnicom CEO John Wren enjoyed a 222 percent jump in 2025 compensation to $69.9M as the firm completed the acquisition of Interpublic.
Public Policy Holding Company recorded 24.7 percent growth in 2025 revenues to $186.5M and a 32.1 percent surge in adjusted net income to $36.6M.
S&P Global has reaffirmed its negative “BBB” rating on WPP due to ongoing challenges that it will face during the next 12 months.



