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Maroon PR has been selected by the Western Golf Association to be its local public relations agency of record for the 2021 BMW Championship at Caves Valley Golf Club in Owings Mills, MD. Maroon PR will work with the WGA to facilitate media coverage in the Baltimore-D.C. region related to the tournament and its beneficiary, the Evans Scholars Foundation. The agency’s duties will also include strategizing with the WGA social media team, assisting with on-site media relations and overseeing all advertising buys to promote ticket sales and general awareness of the event. “Maroon PR’s experience in the golf world coupled with their outstanding relationships in the region made them a perfect fit,” said WGA vice president of tournaments Vince Pellegrino.
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Group Gordon is working with the California State University on its Graduation Initiative 2025, which is aimed at increasing graduation rates and closing equity and opportunity gaps. The agency has also become agency of record for University of Southern California Marshall School of Business and New Jersey Institute of Technology, for which it will work to elevate faculty as thought leaders in their fields, demonstrate their leadership on issues of equity and access in education, and provide support as they navigate the challenges presented by the coronavirus pandemic. In addition, Group Gordon is now AOR for the United Methodist Church, SPCA International and United Way of Greater Newark.
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| Leyden Lewis |
The Consultancy PR has been named agency of record for Leyden Lewis Design Studio, a full-service interior design firm based in Brooklyn, NY. The agency is overseeing overall media relations efforts for the firm, as well as providing assistance with executive positioning, partnership opportunities, interior design project outreach and more. Leyden Lewis Design Studio creates what it says are poetic and culturally sensitive spaces that emphasize the importance of the fine arts, design, and structure, incorporating global influences from the Caribbean heritage of founder and creative director Leyden Lewis.
MZ Group is selected to lead a strategic investor relations and financial communications program across all key markets for Playboy... Marketbridge is named B2B agency of record for the commercial display and IT solutions division of LG Electronics USA... ChizSix Marketing & Media, a Toronto-based firm, picks up Sakar, which licenses over forty major entertainment and lifestyle brands across sectors including digital cameras, drones, audio products and skateboards. 
The Pollack Group is named national PR partner for CrossFit.... Tier One Partners is engaged by Apex Fintech Solutions to amplify brand awareness, elevate executive thought leadership, and position Apex as a leading voice in the global financial technology ecosystem... CIIC PR is appointed agency of record for Aimbridge All-Inclusive, which has properties throughout North America.
Nicholas & Lence Communications handles PR for NYC Winter Outing... Burson is appointed to lead integrated communications for the Norwegian Seafood Council in Japan... McLean Media lands Lofty Pops, a Michigan-based handcrafted ice pop brand... Xhibition teams with Zambia Luxury Lodge Collection, a portfolio of luxury safari lodges.
Plus Communications, a well-connected Republican shop, signs a six-month pact to provide PR services to Israel’s Ministry of Finance.
Notified renews its exclusive partnership with Nasdaq... Marketing Maven is selected to lead messaging development and media outreach for KoreInside... Ripley PR, which works with clients in the skilled trades, B2B tech and manufacturing sectors, wins PR duties for ServiceForge.
