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Maroon PR has been selected by the Western Golf Association to be its local public relations agency of record for the 2021 BMW Championship at Caves Valley Golf Club in Owings Mills, MD. Maroon PR will work with the WGA to facilitate media coverage in the Baltimore-D.C. region related to the tournament and its beneficiary, the Evans Scholars Foundation. The agency’s duties will also include strategizing with the WGA social media team, assisting with on-site media relations and overseeing all advertising buys to promote ticket sales and general awareness of the event. “Maroon PR’s experience in the golf world coupled with their outstanding relationships in the region made them a perfect fit,” said WGA vice president of tournaments Vince Pellegrino.
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Group Gordon is working with the California State University on its Graduation Initiative 2025, which is aimed at increasing graduation rates and closing equity and opportunity gaps. The agency has also become agency of record for University of Southern California Marshall School of Business and New Jersey Institute of Technology, for which it will work to elevate faculty as thought leaders in their fields, demonstrate their leadership on issues of equity and access in education, and provide support as they navigate the challenges presented by the coronavirus pandemic. In addition, Group Gordon is now AOR for the United Methodist Church, SPCA International and United Way of Greater Newark.
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| Leyden Lewis |
The Consultancy PR has been named agency of record for Leyden Lewis Design Studio, a full-service interior design firm based in Brooklyn, NY. The agency is overseeing overall media relations efforts for the firm, as well as providing assistance with executive positioning, partnership opportunities, interior design project outreach and more. Leyden Lewis Design Studio creates what it says are poetic and culturally sensitive spaces that emphasize the importance of the fine arts, design, and structure, incorporating global influences from the Caribbean heritage of founder and creative director Leyden Lewis.
Preston Spire picks up Meet Minneapolis, the city's DMO, in partnership with the Minneapolis Tourism Improvement District... Diffusion is tapped as PR agency of record for 70mai and STACK... Quigley-Simpson, an LA-based agency that also operates from New York, expands its relationship with energy technology company Generac, now serving as its digital agency of record.
Campstories picks up Visit Jackson Hole, the official destination marketing and management organization for the Jackson Hole valley in Wyoming... WOC | Signal signs on to work with Impact Washington, a statewide, nonprofit manufacturing extension partnership center... HLK, an integrated brand and marketing shop, lands Byrna Technologies, a personal defense technology company.
TEAM LEWIS is named AOR for Veriff, an AI-native identity platform... Diffusion adds POVISON, LUSA Lighting and Induction Hardware to its roster of clients in the home and interiors category... The Consultancy PR signs on to represent floral design and event studio Tulipina.
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
