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| Jennifer Tate |
Cracker Barrel has hired Jennifer Tate as chief marketing officer. Tate joins Cracker Barrel from Olive Garden, where she had been since 2010, most recently serving as executive vice president and chief marketer. She previously was a senior brand manager at Pizza Hut and a brand manager for Frito Lay. At Cracker Barrel, she succeeds former senior vp of marketing Don Hoffman, who left the company in February to take the CMO post at the Pinstripes restaurant chain. Cracker Barrel operates more than 660 restaurants and retail stores in 45 states.
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| Tanja Ruhnke |
French fashion house Maison Margiela has named Tanja Ruhnke chief marketing officer, a new position at the company. Ruhnke comes to Maison Margiela from Valentino, where she served as vice president of communications. Her previous positions include vice president of global branding and communications at Alexander Wang, vice president of public relations at KCD Worldwide and director of communications at Helmut Lang. Maison Margiela says it had sales of over 200 million euros (about $236 million) in 2019. The company is owned by OTB group, whose other holdings include Diesel and Viktor&Rolf.
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| Simon Neggers |
Oetker Collection, a German hotel management company, has added Simon Neggers to its executive leadership team as senior vice president of sales, marketing and communications, effective Sept. 7. Neggers comes to Oetker from Marriott International’s Luxury Brand Group, where he served as global vice president of communications and portfolio marketing. Before that, he was at Starwood Hotels & Resorts, where he was director of global communications for St. Regis, W Hotels and The Luxury Collection. In his new post, Neggers will oversee the global strategy for Oetker Collection's portfolio of Masterpiece Hotels and Estates. He will be based in the Parisian office of the company.
Nate Gatten, executive VP at American Airlines, will join Apple on Aug. 31 as VP-government affairs.
The Ogilvy Group names WPP Open X global communications & marketing director Nicole Parkinson as global head of marketing and promotes SVP, creative communications Kappie Kopp to global head of communications... Creativ Company appoints Sarah Saul as VP of marketing and communications. Saul joins the firm from Roku... Insulet, a medical device company, adds Joan Campion, Adam Feigen and Jane Hoffman to its communications team.
Otter.ai, an AI notetaker that turns the spoken words from meetings into searchable intelligence, automated action items and agentic workflows, names Alex Gay CMO... Disney Consumer Products promotes Joss Hastings to SVP, marketing... Shoe Station Group, which operates 422 stores in 35 states and Puerto Rico, appoints Tracy Dick as CMO.
Chelsey Thomas, who was a VP at Booz Allen Hamilton and a professional staff member on the House Permanent Select Committee on Intelligence, is joining defense technology company AEVEX as VP of government affairs.
Finn Partners has named Fahlgren Mortine veteran Marty McDonald as managing partner and head of its new Columbus office.
