FH Recruits Data Chief from Coke

Real Chemistry has hired Wunderman Thompson’s Andy Johnson as chief information officer.

The communications industry is often so caught up in the role of measurement that it loses sight of arguably the most important component in the measurement mix—the client’s bottom line.

Imre has recruited Atul Sharma, who was VP-analytics at Porter Novelli, for the senior VP-intelligence slot.

Some of the ways in which analytics and artificial intelligence are transforming today’s communications landscape.

Edelman has launched a disinformation offering to help clients combat deceptive and false material with fact-based communications.