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| Katie Beirne Fallon |
McDonald’s hires Katie Beirne Fallon as chief global impact officer. Fallon joins McDonald’s from Hilton, where she served as executive vice president, global affairs, managing the company’s communications, government relations and corporate responsibility efforts. Before that, she worked in the Obama White House as director of legislative affairs and deputy communications director. Her other positions include legislative director for Sen. Chuck Schumer (D-NY), deputy staff director for policy for the U.S. Congress Joint Economic Committee and policy director at the Democratic Senatorial Campaign Committee. At McDonald’s, Fallon will oversee a team responsible for government relations, communications, sustainability and oversight for the company’s corporate philanthropy and ESG strategy. CEO Chris Kempczinski said that Fallon “will bring critical insights from her experience in both the public and private sectors that will help ensure we continue to lead the way in serving our customers and stakeholders.”
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| Alex Schultz |
Facebook has promoted Alex Schultz to chief marketing officer. Schultz, who has been with the company since 2007, replaces Antonio Lucio, who left Facebook in August. Schultz was previously vice president of growth and analytics, and in that position has worked on brand safety issues, improving community standards, tackling hate speech and infrastructure projects linked to public health and misinformation issues around COVID-19. Prior to joining Facebook, he was marketing manager at eBay. In a Facebook blog post, Schultz said that he will bring his “experience in segmentation, targeting, and measurement to bear as we work to reach people more meaningfully through our product.”
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| Micheline Nijmeh |
Silicon Valley software company JFrog has appointed Micheline Nijmeh as chief marketing officer. Nijmeh most recently served as senior vice president and chief marketing officer at cloud security company Zscaler. She was previously CMO at SaaS company Xactly and has held senior marketing roles at Salesforce and Sun Microsystems. "We believe Micheline's proven ability to lead in fast-paced and high-growth environments, coupled with the energy and strategic vision she brings, will be invaluable for JFrog and the DevOps community as we aim to drive our next phase of growth," said JFrog co-founder and CEO Shlomi Ben Haim.
The Walt Disney Company names Asad Ayaz to lead its newly established enterprise marketing and brand organization... Kaiser Permanente, which provides integrated healthcare services, is bringing on Beth Leonard as SVP and chief public affairs officer, effective Feb. 2. Leonard was most recently chief corporate affairs officer at Walgreens Boots Alliance... AIC Hotel Group, which operates such brands as Nobu Hotels, Hard Rock Hotels, AVA Resort and Spa and the UNICO Collection, hires Delia Osegueda as VP, global partnerships.
Sarah Knakmuhs, who formerly led H/Advisors Abernathy’s DC office, is joining the Financial Services Forum as chief communications and strategy officer.
Brian Hughes, chief of staff at NASA, has joined Mercury Public Affairs as a partner in its Tallahassee office.
Narrative Strategies brings on Stacia Tipton as managing director... Prosek Partners promotes Deirdre Bolton, Josh Clarkson and Jon Schwartz to partner... YAP Global, an international digital assets PR firm, promotes Otto Jacobsson, who has served as CFO of the firm since 2020, to CEO. 
Cindy Leggett-Flynn, who most recently led communications at Credit Suisse, is coming on board at Swiss multinational private bank and wealth management firm Julius Baer Group as group head of communications.
