MMGY picks up Karisma Hotels & Resorts, a collection of resort properties in Mexico and the Caribbean. MMGY’s efforts will focus on driving increased awareness and bookings for the Karisma brand and its portfolio of Gourmet Inclusive properties. Social media services are being provided by the firm’s Kansas City office, and public relations is handled by MMGY NJF in New York. MMGY and MMGY NJF will also be working on the launch of new resort brands and properties, including the all-inclusive Margaritaville Island Reserve concept and the new Margaritaville Island Reserve Riviera Cancun in Mexico. “They have been doing a great job supporting our sales and marketing promotions from strategy to execution, telling our many stories through a variety of PR and social tactics,” said Bill Linehan, president of Premier Worldwide Marketing, the exclusive worldwide representatives for Karisma.
CJ Media Solutions adds Real Hospitality Group to its growing portfolio of B2B PR clients in the hospitality space. CJ Media has been tasked with increasing the hotel management company's visibility by developing and implementing a range of proactive media relations strategies; evaluating and garnering earned media opportunities; and building thought leadership in several industries, including hospitality. Real Hospitality Group manages 80 hotels (open and in development) in key markets and resort destinations.
Slingshot has been named agency of record for VisitDallas, an independent, not-for-profit organization that promotes Dallas as a business and leisure destination. Slingshot will provide the organization with services including brand strategy, creative and paid media planning. “Across the board, Slingshot not only showed a real understanding of the challenges we presented them, they came back with breakthrough thinking for how to tackle them as well,” said Craig Davis, President and CEO of VisitDallas. “Their passion for travel marketing and for the city itself was clear from the very beginning.” Slingshot’s other travel and tourism experience includes Holiday Inn Club Vacations, Angel Fire Resort, La Quinta, Greyhound Lines, CheapCaribbean.com and Texas Motor Speedway.
LDPR is managing the national/regional grand opening media relations program for Grand Hyatt Nashville. The 591-room hotel, located within the 18-acre Nashville Yards development, also offers seven restaurants, an R+R Wellness spa and 77,000 square feet of event space. The agency is also handling social media strategy and channel management as well as the media relations program for Thompson Washington D.C., the Thompson Hotels’ first property in the nation’s capital. Also, business software company Peek has selected LDPR to run its North American media relations program. LDPR is headquartered in New York, with staff in California and Chicago.