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Alberta, which is the Saudi Arabia of Canada, has signed Crossroads Strategies to a $350K one-year pact for strategic government relations and PA services.
Former US Senators Trent Lott (R-MS) and John Breaux (D-LA) spearhead the push for the Canadian province that is home to the world’s third-largest reserves of crude oil.
The COVID-19 pandemic has battered demand for Alberta oil sands output, which also faces spirited competition from US shale. Environmentalists have long opposed oil sands development because it is carbon-intensive and a major contributor to global warming
Crossroads’ contract, which went into effect on Nov. 5, calls for it to provide Alberta with “informed, nimble representations before policymakers.”
It will advocate on Alberta’s behalf before Congress and the executive branch, track relevant legislation, develop PR messaging and coordinate with Alberta stakeholders (trade groups, coalitions).
The firm reports to the Ministry of Jobs, Economy and Innovation and its senior representative in the US, James Rajotte.
Impact Management Group, which is headed by Republican operative Terry Benham, works to build US support for Ukraine.
Rational 360 has ironed out its six-month $1.2M contract with Saudi Arabia’s Public Investment Fund to position it as a “sophisticated global investment fund.”
APCO has signed on to promote this month’s visit of Ahmed Al Khateeb, head of Saudi Arabia’s Ministry of Tourism, to the US.
The Dominican Republic’s Ministry of Tourism has signed on Montieth & Co. for strategic communications and media relations duties as chaos grips neighboring Haiti.
Edelman is negotiating a formal contract with the Bahamas for strategic communications on issues impacting its reputation abroad.
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