Malek Robert Amirshahi
Malek Robert Amirshahi

Malek Robert (Bobby) Amirshahi is joining Macy’s on Dec. 7 as senior VP-corporate communications.

Currently, he is senior VP-corporate communications at Univision, the No. 1 Hispanic media company in the US, responsible for reputation, internal PR, media relations and execution.

Earlier, he had PR and CSR stints at Time Warner Cable and Cox Enterprises.

At Macy’s Amirshahi will drive external/internal messaging and handle ESG issues. He will report to Danielle Kirgan, chief transformation & human resources officer.

Based in New York, Amirshahi succeeds Cheryl Heinonen, who will be leaving the company after the holiday season to relocate back home to the west coast.

Macy’s, which also owns the Bloomingdale’s and Bluemercury brands, posted a $91M third-quarter loss as sales declined 22.8 percent to $4B due to the impact of the COVID-19 pandemic.