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EVINS Communications wins Double Cross Vodka, a brand of distilled spirit produced in the Slovak Republic. EVINS will be handling PR and social media initiatives for the brand, which says its products are distilled from water sourced from 200-foot-deep aquifers in the heart of Slovakia. EVINS roster of beverage clients also includes Cheeky Cocktails, Colgin Cellars, Laphroaig Single Malt Scotch, Maker’s Mark Bourbon, Tres Agaves Tequila and Trinchero Napa Valley.
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Cindy Riccio Communications picks up myKEYPER.com and IndieGetup.com. Keyper is the creator of a patented key ring bracelet and has expanded its product line to include matching “IT Bags,” a combination key purse, purse organizer, travel purse and clutch purse. Keyper co-founder and owner Dana Robinson says that CRC has been engaged to “generate awareness for Keyper in the busy holiday shopping season.” IndieGetup is a men’s fashion marketplace created to connect “meaningful brands with conscious individuals.” CRC is working with the company as it relaunches its website.
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J Public Relations adds The Ocean Club, The Cloudveil and The Newbury Hotel to its roster of hotel clients. For The Ocean Club, a Four Seasons resort in the Bahamas, JPR is agency of record for public relations. JPR will serve as agency of record for social media and public relations for The Cloudeveil, an Autograph Collection hotel in Jackson Hole, WY. The Newbury Hotel in Boston has engaged JPR as its social media and content strategy agency of record. Other recent additions to JPR’s hotel client list include San Diego’s Alila Marea Beach Resort Encinitas and the THeis Hotel in Miami.
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| Shawn Rochester |
King + Company lands Shawn Rochester, author of The Black Tax: The Cost of Being Black in America. King + Company will work with Rochester to promote both his book and other products. Rochester is the CEO of Good Steward LLC and the founder of PHD Enterprises, and the IDEA Institute, organizations that provide financial education and advisory services to consumers as well as working to increase the presence of Black employees and enterprises in US public and private sector organizations. The Black Tax looks at how conscious and unconscious anti-black discrimination creates a massive financial burden on Black American households that dramatically reduces their ability to leave a substantial legacy for future generations.





energi PR, an independent shop based in Montréal and Toronto, marks its 35th anniversary. It is the Canadian affiliate of DC-headquartered GHMC (Global Health Marketing & Communications)... Barabino & Partners and Community, which are part of Italy’s Excellera Advisory Group, snag top positions in the MergerLinks rankings in the PR Consultants in EMEA category... Honeyjar, an “AI co-pilot” that will leverage brand context, goals and campaign history into a collaborative workspace providing communications & PR pros with assistance across the end-to-end execution of communications, announces a $2M pre-seed fundraise and the launch of its Early Access waitlist.
The Communications Group, a Little Rock-based shop releases its first Public Affairs Marketing Trends Report... The Worldcom Public Relations Group votes Paris-based firm SEITOSEI•ACTIFIN into its global partnership... PRNEWS, a European PR-tech firm, relocates its U.S. headquarters to downtown Miami.
af&co., a San Francisco-based hospitality marketing and PR agency founded by Andrew Freeman, is marking its 20th anniversary... Notified launches Syndicated Articles... Crosby Marketing Communications selects four students from Anne Arundel Community College for its marketing scholars program.
KCSA Strategic Communications launches the KCSA AI Lab, which will develop proprietary AI systems to expand what strategic communications can achieve for PR and IR clients... Clipbook, a vertical AI platform for strategic communications and public affairs, closes a $3.3 million seed round co-led by Mark Cuban, Commonweal Ventures and Carpenter Capital... VizSense, a Boston-based AI influencer marketing agency, teams up with holographic storytelling company Geminai, to launch what they say is the next frontier in brand experiences: interactive holograms powered by AI.
Ways Marketing Solutions, a Saudi Arabia-based marketing and communications group, teams with H&K alum James Drewer and Cake founder Mike Mathieson, to launch Ways Global Communications with HQs in London and Riyadh... UNICEPTA, a media intelligence provider within Stagwell’s The Marketing Cloud, launches an integration with Microsoft 365 Copilot... MAD Global CEO Mike DuHaime has been named to New Jersey Governor-Elect Mikie Sherrill’s transition team.



