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Avisa Partners has launched an international disputes practice, which will support clients facing entrenched cross-border commercial, legal and regulatory challenges. The new practice incorporates many of the firm’s consulting services verticals, including risk management, public affairs, global strategic communications, international affairs, digital advocacy, cybersecurity and anti-counterfeiting operations. "Our solutions are focused on supporting clear commercial and policy outcomes," said Avisa Partners U.S. chief executive officer Eric Bovim. "We recalibrate environments by leveraging broader public policy and commercial narratives in our clients' favor, all while being in lockstep with in-house and outside counsel, as well as third party legal funders."
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The TASC Group funds a $10,000 diversity, equity and inclusion program with The City College of New York. As part of the effort, $2,500 scholarships will be awarded to selected multicultural students in CCNY’s public relations and advertising program. In addition, each award recipient will take part in a paid semester-long internship at The TASC Group that includes professional development and mentoring by TASC employees. The recipients will be selected by The TASC Group in consultation with a designated CCNY public relations and communications faculty member. The award selection will be announced on Jan. 8. “We think CCNY is the perfect place to select gifted PR practitioners with diverse perspectives and give them the financial support and mentorship they need to be successful,” said The TASC Group CEO Lawrence Kopp.
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| Carin Warner, Carly Martinetti |
Notably, an integrated PR, digital marketing, and creative agency for high-growth companies have been launched by former Warner Communications president and founder Carin Warner and her daughter Carly Martinetti, who was most recently a partner and managing director at California-based PressFriendly. The new agency is focusing on companies that want to scale quickly, raise serious capital, be acquired, or go public. Notably will combine Martinetti’s experience running a startup-centric agency with Warner’s management of a stable of household names that include Saucony, Odwalla, Seventh Generation and Smartfood. “We both share a strong passion for helping entrepreneurs and company leaders take their companies to the next level through thoughtful storytelling," said Martinetti.
Precision Strategies, an integrated strategy and marketing agency with offices in Washington and New York, acquires Firehouse Strategies, a DC-based public affairs firm... AVENIR GLOBAL acquires London-based Thinks Insight & Strategy... Good Company, which bills itself as a “cultural engineering firm,” is launched by DJ Hardy, a veteran of Johannesburg-based communications consultancy arxna and M&C Saatchi Sport & Entertainment and Casey Stickles, who has worked at 5WPR, Rubenstein and MWW.
PSC (Princeton Strategic Communications) acquires Nonprofit Partners... CG Life launches 24/364, a cultural brand platform intended to drive awareness, connection and action aimed at keeping rare disease at the forefront of the health and social conversation... Interluxe Group, which focuses on brand experiences and in-person activations; Quinn, a strategic communications agency; and media and digital agency North & Warren are uniting under the Interluxe Group banner.
KITH, which provides corporate reputation and crisis preparation services, is now owned by CEO Stephanie Craig, who has been with the firm since 2021... The Marketing Cloud, a part of Stagwell, introduces several expansions to Agent Cloud, the platform it launched in October 2025 to simplify access to its AI tools and marketing assistants.... Notified launches its AI Press Release Optimizer.
V2 Communications launches its AI Visibility Solution and Earned Media at Scale, two service offerings designed to help companies increase visibility and credibility in generative search... The Public Relations Global Network brings on Greenough Communications as its Boston member agency... DBC is relaunching The DBC Industry Calendar as a free site to help communicators more easily discover relevant events and awards in the cluttered event landscape driven by the growth of webinars and online events. 
PAN releases new original research showing that a significant share of B2B citations surfaced by ChatGPT are inaccurate, misattributed or entirely fabricated, introducing a new credibility risk for brands... REQ, which has offices in DC and San Diego, opens in Phoenix... Notified introduces Market Intelligence, an addition to its all-in-one IR Hub, which gives IR teams a more streamlined way to prepare for earnings calls.
