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Rubenstein Public Relations grabs Ceros Financial Services, a brokerage platform and consultative partner to investment management firms, RIAs and hybrid advisors. Rubenstein Public Relations will work to raise awareness of Ceros’s affiliated RIA, Advisors Preferred, as well as the services the company provides to financial advisors. “Rubenstein Public Relations offers exceptional financial acumen and demonstrated strong relationships with business and financial media. We look forward to a productive partnership with the Rubenstein Public Relations team as we continue to expand our platform and build on the success of our funds,” said Ceros CEO Mark Goldwasser.
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Affect adds Checkpoint Therapeutics, the ioXt Alliance and Last Mile Talent. Affect will serve as agency of record for Checkpoint Therapeutics, a clinical-stage biotechnology company focused on the acquisition, development and commercialization of novel treatments for patients with solid tumor cancers. It will provide the company with ongoing thought leadership, content and digital strategies. For the ioXt Alliance, an industry-led, global IoT security organization, Affect will develop a strategic program, focused on media relations, thought leadership and content creation, that is designed to educate, engage and influence companies to join the secure IoT movement. Affect is also taking on Last Mile Talent, a nonprofit organization dedicated to bringing more diverse talent into cloud computing, as a pro bono client, part of its commitment to DE&I. The agency will work on educational marketing initiatives, strategic partnerships and executive visibility for the organization’s founders.
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The Brandman Agency lands Grande Lakes Orlando. It will work with the property to set its 2021 programming and plans. Grande Lakes Orlando has a Ritz-Carlton hotel and the JW Marriott Orlando, as well as amenities that include an 18-hole golf course, luxury spa services and such outdoor activities as kayaking and mountain biking and eco tours. It will kick off the new year by launching a Curated Experiences series, with weekend-long programs, master classes, guided workshops, and immersive demonstrations.
Public Inc., a social impact agency based in Toronto and New York, acquires Rocket Social Impact, an advisory firm that works with nonprofit and corporate social impact organizations... Ruder Finn launches “What’s Next: The Ruder Finn Podcast,” a new platform hosted by CEO Kathy Bloomgarden... Crowe PR joins United Partners Network, a network of independent PR agencies with members across more than 65 markets worldwide.
Ruder Finn launches rf.Voices, an integrated influence offering that brings together AI-powered influencer marketing, customer advocacy and paid amplification under one measurable framework... The Pollack Group is accepting applications through March 31 for The Big Red Grant, a $40,000 pro bono strategic PR and marketing engagement program awarded to a nonprofit organization ready for growth... D S Simon Media releases a report that says almost seven in ten producers (68 percent) are more interested in airing a story when they know it has been optimized for AI.
Precision Strategies, an integrated strategy and marketing agency with offices in Washington and New York, acquires Firehouse Strategies, a DC-based public affairs firm... AVENIR GLOBAL acquires London-based Thinks Insight & Strategy... Good Company, which bills itself as a “cultural engineering firm,” is launched by DJ Hardy, a veteran of Johannesburg-based communications consultancy arxna and M&C Saatchi Sport & Entertainment and Casey Stickles, who has worked at 5WPR, Rubenstein and MWW.
PSC (Princeton Strategic Communications) acquires Nonprofit Partners... CG Life launches 24/364, a cultural brand platform intended to drive awareness, connection and action aimed at keeping rare disease at the forefront of the health and social conversation... Interluxe Group, which focuses on brand experiences and in-person activations; Quinn, a strategic communications agency; and media and digital agency North & Warren are uniting under the Interluxe Group banner.
KITH, which provides corporate reputation and crisis preparation services, is now owned by CEO Stephanie Craig, who has been with the firm since 2021... The Marketing Cloud, a part of Stagwell, introduces several expansions to Agent Cloud, the platform it launched in October 2025 to simplify access to its AI tools and marketing assistants.... Notified launches its AI Press Release Optimizer.
