 |
| Erin Weinstein |
SKDKnickerbocker has hired Erin Weinstein as senior VP in its PA unit and co-lead of its healthcare practice.
Most recently, Weinstein worked as senior VP-marketing & communications at the Greater Washington Partnership, a non-profit that promotes smart growth in the Capital Region from Baltimore to Richmond.
Earlier, she was a senior VP at FleishmanHillard, director of corporate communications & media relations at Stanford Health Care, senior advisor to US Secretary of Commerce Penny Pritzker, communications director for Congresswoman Nita Lowey (D-NY) and spokesperson for Planned Parenthood of America.
At SKDKnick, Weinstein will work on issues such as expanding/defending the Affordable Health Care Act and vaccine safety & efficacy.
Healing the Sick Care System: Why People Matter, a new book from FINN Partners chair global health and purpose Gil Bashe, says that the current healthcare system is not broken because it lacks innovation, talent or investment, but because it has lost sight of the people it exists to serve.
Jeff Smokler, former president at healthcare specialist imre, joins Washington-based Avoq to head its PA practice.
Supreme Group, healthcare marketing and communications platform, has merged its Amendola Communications (Fountain Hills, AZ) and Health+Commerce (Newport Beach, CA) units to form Supreme Communications, a full-service PR shop, under Ketchum alum Nicky Battle.
Even as technology changes the rules of engagement, digital health brands still control the most powerful tool they have—their story.
