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Joele Frank handled the Jan. 11 launch of Isos Capital Management by the co-presidents of the WWE (World Wrestling Entertainment).
Michelle Wilson and George Barrios, who have worked as a team for more than 11 years, will guide Isos Capital Management as it invests in global sports, entertainment and media companies.
Prior to the WWE, Wilson worked as chief marketing officer at the US Tennis Assn., handled marketing for the XFL (partnership between the WWE and NBC), and held posts at the NBA and Nabisco.
Barrios held finance jobs at the New York Times, Praxair, Time Warner and HBO.
Isos is a firm “built by operators for operators and we bring proven strategies and innovating thinking to help media, entertainment and sports companies win in the long-term,” said Wilson.
Joele Frank, Wilkinson Brimmer Katcher has Ed Trissel, Kate Thomspon and Tanner Kaufman handling the Isos launch.


Joele Frank represents Confluent Inc. as the Mountain View, CA-based data streaming platform company agrees to be acquired by IBM in a deal with an enterprise value of $11B.
Tom Johnson, who has headed H/Advisors Abernathy since 2016, will join FGS Global as global head of private capital & financial services, effective Dec. 16.
Brunswick Group handles Paramount’s $30 cash per-share offer for all of Warner Bros Discovery, topping Netflix $27.50 cash/stock transaction.
ICR Inc. handles communications for Enhanced Ltd, which plans to run Olympic-type competitions with athletes using performance-enhancing drugs, as it goes public in a SPAC deal valued at $1.2B via a merger with A Paradise Acquisition Corp. of Hong Kong.
C Street Advisory Group handles strategic communications duties for American Signature Inc. as the Columbus-based home furnishings retailer declares Chapter 11.



