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The Decker/Royal Agency adds Wyndham Destinations and Love Home Swap to its client roster. For Wyndham, a vacation club and exchange company, Decker/Royal developed, managed and executed communications around the company’s recent acquisition of the Travel + Leisure brand. Wyndham changed its name to Travel + Leisure Co. after the acquisition, which will allow it to leverage Travel + Leisure’s multi-platform content to grow its membership travel club businesses, launch new branded travel services, and expand brand licensing agreements. Love Home Swap is a platform that makes it easy for travelers to swap homes by utilizing points.
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Magrino has been named agency of record for California Closets, a manufacturer of custom closets and storage solutions. The agency will work on creative programming and brand awareness development in the U.S. market through integrated public relations strategies and marketing campaigns. California Closets operates a network of nearly 150 showrooms and 900 professional design consultants across North America.
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Matter Communications wins Kitewheel, which provides customer journey orchestration and analytics. Matter’s work for Kitewheel will include comprehensive public relations support, brand and creative asset design, and strategic counsel to help the company strengthen its position and communicate its unique value in the CX and marketing space. The agency will also amplify Kitewheel’s media relations with rapid response, expert commentary, news promotion and proactive, data-driven thought leadership. “Matter has the perfect combination of deep industry experience and knowledge, media relationships, creativity, and scrappiness to help us rapidly elevate the Kitewheel brand in the marketplace,” said Kitewheel president Mark Smith.
BPCM is appointed agency of record for two of Champagne’s most distinguished houses, Krug and Ruinart... Santa Cruz Communications, which specializes in the U.S. Hispanic market, marks its 25th consecutive year working with the Billboard Latin Music Awards on Telemundo as PR AOR.. Forte Mare PR lands Woolly Clothing Co., a Seattle-born maker of merino wool basics.
Evocati PR, a purpose-driven PR and marketing firm, picks up Bioservo, a Dallas-based medical technology company specializing in soft assistive devices.... The Point PR, a travel and hospitality agency, lands Aspen Snowmass and Park Hyatt Riviera Maya... Hannah Cranston Media comes on board for Brightland, a California-based producer of olive oils, vinegars and honeys. 
Rubenstein Public Relations picks up OS Therapies, which offers gene-edited, Listeria-based cancer immunotherapies... Brandman adds Lough Eske Castle, a five-star Castle hotel and gateway in Donegal, Ireland... LRJ PR & Communications lands Case-Mate, a company whose products range from phone cases to a curated line of such accessories as beach bags.
Hemsworth is named PR agency of record for enterprise travel technology company Revelex... Bolt PR comes on board as PR agency of record for Lexar, which provides high-performance memory and storage for consumers, creators and professionals who capture, store and move data... The Wilful Group is engaged to support the UK launch of refurbed, one of Europe’s leading marketplaces for professionally refurbished products.
The Uptown Agency is named agency of record for USA Bobsled/Skeleton, the national governing body for the bobsled and skeleton in the US... SPM Communications adds L&L Hawaiian Barbecue, Sunfly and Puttery to its client roster... Grant PR, which has handled such clients as 3M, Empire State Realty Trust and WNET Thirteen, signs on commercial retail real estate brokerage firm Rova.re.
