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| Blanca Juti |
L’Oréal recruits Blanca Juti as chief communications & public affairs officer. Juti joins L’Oréal from Heineken, where she was chief corporate affairs officer. She has also served as chief brand officer at Rovio Entertainment and vice president of marketing at Nokia. Earlier in her career, Juti spent five years working as the cultural attaché for the Mexican Embassy in Finland. At L’Oréal, she succeeds Lucia Dumas, who had held the position since January 2018. She will relocate to France and assume her new position in April.
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| George Snell |
360PR+ hires George Snell head of content innovation and integration. Snell was previously general manager and executive producer at Matter, where he launched the agency’s strategic content unit. Before that, he was executive vice president, integrated media strategy at Weber Shandwick, co-founding its GoLive broadcast unit and overseeing development of digital and social media strategy, content creation and distribution. At 360PR+, Snell will lead the agency’s team of content creators and digital strategists and collaborate with client teams across the organization. “George knows that a good story knows no boundaries today and he brings expertise in developing and distributing stories in ways that maximize reach and engagement,” said 360PR+ CEO Laura Tomasetti.
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| Alex Nathanson |
The Pollack Group adds Alex Nathanson as technology practice lead. Nathanson was previously corporate marketing brand manager at Rain Bird Corporation, an irrigation and water management company, where he led key marketing communications, online advertising, brand strategy, data privacy, social media, global website development and e-commerce programs. Before that, he held senior-level positions at Lantronix, a networking and IoT-enabling technology company, and Epson America. At Pollock, Nathanson will head up a team focused on such tech sectors as cybersecurity, high-performance storage, networking, digital commerce and mobile communications. “Alex will help accelerate the agency’s expansion efforts, while also putting our already diverse PR and marketing service offerings to work in a new sector for the agency,” said TPG chief executive officer Noemi Pollack.




Steve Rice, who served as director of political mobilization for Boeing, joins DC-based bipartisan public affairs and strategic communications firm The Herald Group as SVP, overseeing its grasstops and 50-state field operations.
Qorvis has named Victor Shiblie senior advisor to boost its international network and global business opportunities.
Pierre DuBois has taken the VP-public affairs post at AIB Data Centers, developer of the digital infrastructure for AI hosting and high-performance computing workloads.
Allison Worldwide names Victoria Brophy EVP, head of corporate and technology in Europe. Brophy comes to the firm from Golin Ketchum London, where as EVP she built and led the London Corporate Affairs practice...
Signal Group, a DC-based public affairs firm, hires Josie Feron as director. Feron was most recently communications director for the Office of Congresswoman Deborah Ross (D-NC)... Moburst, a mobile-first digital agency driven by a proprietary AI program, appoints Etgar Shpivak as VP of marketing... Howard University hires Jasmine Gurley as senior director of public relations in the Office of University Communications.



